SEO & Growth Marketing Lead (B2B SaaS)

1 hour, 31 minutes ago
Full-time
Lead
Sales and Business Development
PartnerOne

PartnerOne

PartnerOne specializes in enterprise software solutions that manage extensive data environments through hyper automation, virtualized cloud storage, artificial intelligence, and metadata analytics, serving many of the world's largest corporations.

Media
51-250

Description

  • Develop and execute a comprehensive B2B marketing strategy aligned with company growth objectives.
  • Own demand generation initiatives across digital channels including SEO, SEM, paid media, email, and content marketing.
  • Drive lead acquisition, nurturing, and conversion strategies in close collaboration with Sales.
  • Manage and optimize marketing funnels and customer journeys.
  • Oversee content strategy for case studies, whitepapers, thought leadership, and website content.
  • Analyze campaign performance, track KPIs, and provide data-driven recommendations to improve ROI.
  • Manage marketing budgets and allocate resources effectively.
  • Lead product marketing initiatives including positioning, messaging, and go-to-market strategy.
  • Identify new growth opportunities within target industries and markets.
  • Implement and optimize account-based marketing strategies for enterprise accounts.
  • Develop annual and quarterly marketing roadmaps aligned to revenue goals.
  • Establish attribution models and executive dashboards to measure marketing impact.
  • Lead and mentor internal marketing team members and manage external agencies.

Requirements

  • 6+ years of experience in B2B marketing, including at least 2+ years in a leadership or lead capacity.
  • Proven experience in demand generation and pipeline development.
  • Strong understanding of B2B sales cycles and account-based marketing strategies.
  • Experience working closely with sales teams to drive revenue impact.
  • Hands-on experience with marketing automation and CRM tools.
  • Strong analytical skills and comfort working with performance metrics.
  • Excellent communication and stakeholder management skills.
  • Experience building executive-level reporting dashboards and presenting insights to leadership.
  • Experience in technology, cybersecurity, SaaS, or enterprise solutions is a plus.

Interested in this position?

Apply directly on the company website

Apply Now

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