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Paid Media Manager (U.K.)

3 hours, 52 minutes ago
United Kingdom
Full-time
Mid Level
Paid Media Specialist
Marketing and Growth
E-commerce Facebook Ads Google Ads Looker Power BI Tableau TikTok
Apply Now
ParcelHero

ParcelHero

ParcelHero is the UK's top parcel delivery company, providing express, timed, and economy services globally with leading carriers like DHL, UPS, and TNT.

Air Freight & Logistics
51-250
Founded 2003
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Description

  • Launch retargeting programmes across Meta, TikTok, and LinkedIn, including pixel setup, audience architecture, funnel segmentation, and creative strategy.
  • Build and manage prospecting campaigns across paid social and community channels such as Reddit and Quora.
  • Own paid media acquisition for Parcelhero Pro’s SaaS subscription plans and drive qualified business leads.
  • Work closely with the Sales team to align paid lead quality with pipeline outcomes.
  • Develop working knowledge of Google Ads and Microsoft Ads to support monitoring and cover when needed.
  • Use GA4 daily to monitor campaign performance, track conversion events, and identify optimisation opportunities.
  • Contribute to conversion tracking setup for new campaigns and channels.
  • Build and maintain paid media dashboards in Looker or Power BI and report on channel performance, CAC, and ROAS.
  • Run structured A/B tests across creatives, audiences, and landing pages, and apply learnings systematically.
  • Brief the design team on ad creative requirements and provide data-informed feedback on performance.

Requirements

  • 3+ years of hands-on paid media experience with ownership of campaigns across at least two channels beyond Google Search.
  • Proven experience building and running paid social campaigns on Meta Ads with measurable performance outcomes.
  • TikTok or LinkedIn experience is a strong plus.
  • Experience setting up and managing retargeting programmes, including audience segmentation and creative sequencing.
  • Solid GA4 knowledge, including event tracking, conversion reporting, and diagnosing performance issues.
  • Comfort with BI tools such as Looker, Power BI, or Tableau for reporting and data visualisation.
  • A hands-on approach with the ability to build, launch, and optimise campaigns independently.
  • Strong analytical instincts and the ability to explain spend decisions using commercial rationale.
  • Active use of AI tools such as Claude, ChatGPT, or Gemini in day-to-day work.
  • Based in the UK and able to work fully remote.
  • Experience running B2B paid campaigns on LinkedIn for SMEs, e-commerce businesses, or similar audiences is desirable.
  • Familiarity with Reddit Ads, Quora Ads, or other community platform advertising is desirable.
  • Experience in e-commerce, logistics, SaaS, or a marketplace/price comparison environment is desirable.
  • Operational exposure to Google Ads or Microsoft Ads is desirable.
  • Experience working in a small, remote-first team without agency support is desirable.

Benefits

  • Salary of £45,000 to £60,000 per year.
  • Fully remote work, with the requirement to be based in the UK.
  • Office hours of 9:00 am to 5:30 pm GMT.
  • Generous holiday entitlement.
  • Birthday off.
  • Paid leave for all UK bank holidays.
  • Company sick pay scheme aligned with the statutory minimum.
  • Regular performance and salary reviews.
  • Inclusive, casual, and upbeat culture with equal-opportunity employment.

Interested in this position?

Apply directly on the company website

Apply Now

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