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Director, North America Marketing

10 hours, 35 minutes ago
United States
Full-time
Lead
Head of Marketing
Marketing and Growth
Social Media Marketing
Apply Now
OURA

OURA

Oura Ring: The world's first wellness ring for accurate sleep and activity tracking, empowering users to make optimal daily choices for improved performance and well-being.

Health Care Providers & Services
251-1K
Founded 2013
$159M raised
View All Jobs 34

Description

  • Lead US and Canada marketing strategy across major product, feature, and brand moments.
  • Own integrated campaign strategy for the Americas from brief through launch and optimization.
  • Partner with regional marketing directors to create toolkits, frameworks, and assets for localized launches.
  • Collaborate cross-functionally with Product Marketing, Creative, Growth, PR/Comms, Social, Lifecycle, Retail, Commercial, and international teams.
  • Translate company and product priorities into clear regional narratives and marketing plans.
  • Drive alignment across a matrixed organization on timelines, responsibilities, decision points, and tradeoffs.
  • Ensure campaign work is both strategically strong and operationally executable across channels.
  • Use performance signals, customer understanding, and market context to refine plans and improve impact.
  • Balance brand-building with business performance in Oura’s largest market.
  • Mentor and elevate brand marketing talent across the team.

Requirements

  • 12+ years of experience in integrated marketing or brand marketing.
  • Meaningful experience in consumer tech, wellness, lifestyle, or similarly high-bar consumer brands.
  • Proven track record of leading large, cross-functional campaigns and launches across multiple channels and stakeholders.
  • Strong experience translating complex products, features, or ideas into simple, compelling customer-facing stories.
  • Exceptional strategic judgment and the ability to drive clarity in ambiguous, fast-changing environments.
  • Excellent communication skills across writing, presentations, and verbal storytelling.
  • Ability to influence at all levels of the organization.
  • Deep cross-functional instincts and a highly collaborative working style.
  • Strong organizational and operational discipline without losing sight of creative quality.
  • Experience leading or mentoring senior marketers in a scaling environment.
  • Hands-on, low-ego, high-accountability leadership style.
  • Preferred: experience across both brand and performance/growth contexts.
  • Preferred: experience across both hardware and software or connected product ecosystems.
  • Preferred: exposure to health tech, wearables, or behavior-change categories.
  • Preferred: experience operating in regional or international marketing structures.

Benefits

  • Competitive salary and equity packages.
  • Health, dental, and vision insurance, plus mental health resources.
  • An Oura Ring and employee discounts for friends and family.
  • 20 days of paid time off, 13 paid holidays, and 8 days of flexible wellness time off.
  • Paid sick leave and parental leave.
  • Market-based pay with location-based salary tiers.
  • Remote eligibility may vary by US location, with regional pay determined by location.
  • Reasonable accommodations are available for candidates and employees with disabilities.

Interested in this position?

Apply directly on the company website

Apply Now

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