Okendo

Okendo offers a customer marketing platform designed to enhance growth opportunities and foster customer loyalty by leveraging social proof, facilitating word-of-mouth marketing, and driving conversions for brands.

Professional Services

Industrials

11-50 (30)

Founded 2016

$31M raised

12 open positions

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Events & Partner Marketing Manager

2 weeks, 6 days ago

United States

Full-time

Junior

Marketing Manager

Sales and Business Development

Asana Domo E-commerce Email Marketing HubSpot Shopify Social Media Marketing WordPress

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Okendo

Professional Services

11-50

Founded 2016

$31M raised

View All Jobs 12

Description

Own and manage Okendo's events calendar across happy hours, dinners, activations, trade shows, hosted meetings, and webinars.
Handle end-to-end event logistics, including venue sourcing, vendor coordination, budgeting, invitations, registration, on-site execution, and post-event lead import into HubSpot.
Lead webinar programs from speaker coordination and Zoom setup to landing page builds, promotional emails, social copy, recording uploads, and social clips.
Plan and execute pre-event and post-event marketing campaigns across email and social to maximize attendance and follow-up conversion.
Coordinate post-event follow-up using automated HubSpot email sequences and work with Sales on timely outreach for SMB and enterprise contacts.
Track event attribution using UTMs and maintain reporting in HubSpot and Domo on SQLs, pipeline influenced, and revenue closed.
Present event performance at monthly demand roundtables, including event type performance, cost per SQL, and pipeline impact.
Manage co-marketing relationships with Shopify ecosystem partners for co-webinars, co-sponsored events, newsletter inclusions, and shared communications.
Coordinate monthly newsletter contributions, including event listings, tracking links, and partner-provided assets.
Partner with enterprise account executives, customer success managers, Creative, and Revenue Operations to align invite strategy, create event assets, and set up event infrastructure.

Requirements

3+ years of marketing experience with meaningful hands-on event planning and execution.
Proven experience managing the full event lifecycle from concept and logistics through reporting.
Experience managing co-marketing or partner marketing relationships, ideally in a SaaS or ecommerce environment.
Familiarity with the Shopify ecosystem is a strong plus.
Strong HubSpot skills, including list management, automated email sequences, forms, and reporting dashboards.
Experience with project management tools such as Asana.
Ability to coordinate across Creative, Sales, Revenue Operations, and Customer Success stakeholders.
Analytical mindset with experience tracking attribution, measuring pipeline contribution, and reporting against quarterly targets.
Excellent written communication skills for invitations, landing pages, social posts, and newsletter copy.
Strong project management skills with the ability to run multiple programs simultaneously.
A "no task too small" attitude and comfort handling both execution details and leadership presentations.
Experience in enterprise, SMB, or mixed audience event follow-up segmentation is preferred.

Interested in this position?

Apply directly on the company website

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