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Senior Brand Marketing Manager

12 hours, 58 minutes ago
United Kingdom
Full-time
Senior
Marketing Manager
Marketing and Growth
Copywriting CRM Email Marketing
Apply Now
My Money Matters

My Money Matters

My Money Matters offers a comprehensive financial wellbeing platform that provides employees with tailored financial education, tools, and resources to enhance their financial security and support them on their journey to long-term financial stability.

Internet Software & Services
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Description

  • Own the B2C customer journey end-to-end, from first awareness through to active membership.
  • Develop brand campaigns built around strong creative ideas and customer insights.
  • Execute campaigns across the full marketing mix and improve how the brand shows up to members.
  • Own email marketing as the primary conversion channel, including planning, writing, building, and optimising campaigns.
  • Use a test-and-learn approach to develop new channels and engagement opportunities.
  • Become the resident expert on the company’s products and audience.
  • Report on B2C performance and explain what is resonating and what changes will be made as a result.
  • Collaborate cross-functionally to bring campaigns to life and track results.
  • Present channel and campaign numbers to senior leadership.
  • Manage multiple campaigns and stakeholders independently while driving execution from scratch.

Requirements

  • At least 4 years of marketing experience.
  • Demonstrable experience owning and executing campaigns end-to-end.
  • Outstanding writing ability across short-form and long-form copy.
  • Strong design eye and brand-led judgment.
  • Comfort working across the full marketing mix, including copy, creative, CRM, data, and channel experimentation.
  • High agency and a self-starter mindset in fast-paced environments.
  • Ability to work autonomously and manage multiple campaigns and stakeholders independently.
  • Strong collaboration and influencing skills across departments without direct authority.
  • Numerate, with the ability to interpret data, explain results, and use a test-and-learn mindset.
  • Experience in fintech or financial services is preferred.

Benefits

  • Fully remote working with flexibility to work from where you perform best.
  • 25 days of annual leave, increasing with tenure, plus the option to buy up to 5 additional days.
  • Your birthday off.
  • Collaborative team bonus for non-commission roles.
  • Pension with salary sacrifice contributions, AVC options, and pension contributions on bonus earnings.
  • Salary sacrifice schemes via Perkbox, including car leasing, gym memberships, and tech purchases.
  • Medical cashback scheme.
  • Enhanced parental leave.

Interested in this position?

Apply directly on the company website

Apply Now

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