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VP of Marketing

1 week, 5 days ago
United States, United Kingdom
Full-time
Lead
Head of Marketing
Marketing and Growth
Apply Now
MLabs

MLabs

MLabs is a Haskell, Rust, Blockchain, and AI consultancy specializing in mission-critical software development, cross-team collaboration, and cutting-edge value delivery for fintech, blockchain, and information technology sectors.

Internet Software & Services
11-50
Founded 2018
View All Jobs 36

Description

  • Define the multi-year global marketing strategy and roadmap aligned to company priorities.
  • Design, deploy, and scale an AI-native marketing function using modern automation and AI agents.
  • Own the inbound pipeline engine from traffic generation through lead qualification and sales handoff.
  • Build and optimize product-led growth motions for API-first financial products.
  • Develop category-defining brand positioning and a technical narrative for developers and decision-makers.
  • Lead execution across digital performance, technical content, and industry events.
  • Partner with Sales and Product leadership on messaging, sales enablement, and major product launches.
  • Establish executive- and board-level KPIs and reporting tied to pipeline and revenue outcomes.

Requirements

  • 8+ years of progressive marketing leadership experience.
  • Experience building and leading teams or functions in B2B technology, fintech, or payments.
  • Background marketing in stablecoins, banking-as-a-service (BaaS), cross-border payments, or emerging financial infrastructure.
  • Track record of building a marketing engine from early stage to mature, high-performing function.
  • Hands-on experience with modern, AI-native frameworks and operational tools.
  • Experience marketing API-first or developer-facing products.
  • Deep experience with product-led growth strategies and technical positioning.
  • Experience presenting to executive teams and boards with accountability for lead generation, pipeline, and revenue conversion.
  • Strong expertise in designing, measuring, and optimizing multi-channel inbound engines.
  • Ability to operate autonomously in fast-moving, high-ambiguity environments.

Benefits

  • Competitive executive base salary with performance-aligned incentives.
  • Comprehensive health, vision, and dental coverage.
  • Generous equity package.
  • Flexible/remote work arrangement.
  • Professional development allowance.
  • Career growth opportunities within an expanding international fintech environment.

Interested in this position?

Apply directly on the company website

Apply Now

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