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Managing Digital Strategist

6 months ago
United States
Full-time
Senior
Email Marketing Manager
Project and Program Management
Copywriting CRM CSS Email Marketing HTML Mailchimp
Apply Now
Middle Seat

Middle Seat

Middle Seat provides comprehensive media and fundraising services to support progressive campaigns, organizations, and causes focused on issues such as racial justice, climate action, immigrant rights, intersectional feminism, and economic justice.

Media
11-50
Founded 2016
View All Jobs 5

Description

  • Lead strategy and execution for major email fundraising and advocacy programs, comprising roughly 80% client work and 20% team management.
  • Write compelling fundraising and organizing emails that embody clients' voices, adapt to various calls-to-action, and apply effective theories of change.
  • Code, produce, target, test, and launch mass email communications with accurate HTML/CSS, follow internal testing processes, and troubleshoot intermediate to complex issues.
  • Use, master, and set up multiple CRMs (e.g., ActionKit, ActBlue, Blue State Digital, Action Network, NationBuilder, MailChimp), and train junior team members on new CRMs and transitions.
  • Analyze email metrics, compile cohesive monthly reports, derive strategic guidance from results, and present findings and recommendations to clients independently.
  • Serve as day-to-day client contact: coordinate approvals and scheduling, communicate responsively, proactively anticipate client needs, and manage client expectations.
  • Develop monthly content calendars and fundraising goals aligned with best practices, design and run A/B tests, and present test results and recommendations.
  • Build and audit ActBlue fundraising pages and write concise landing page copy that aligns with client branding and digital fundraising best practices.
  • Directly manage, mentor, and train junior email team members: run trainings, hold regular check-ins, provide constructive feedback, support onboarding, and participate in performance evaluations.
  • Manage projects and new client onboarding, coordinate with the product team on landing pages and templates, recommend improvements to email team systems, and contribute to hiring and workload allocation.

Requirements

  • 4+ years of relevant experience in email fundraising or similar roles.
  • Mastery of 3+ common CRMs or fundraising platforms (e.g., ActionKit, ActBlue, Blue State Digital, ActionNetwork, NationBuilder).
  • Proficiency in HTML and CSS as needed to run major email programs and troubleshoot code issues.
  • Mastery of email writing for fundraising, including strong diction, grammar, sentence structure, and the ability to switch voice and tone per client.
  • Demonstrated experience analyzing data and running A/B tests to inform fundraising content and strategy.
  • Ability to independently manage large clients and present reports, analyses, and strategic guidance to clients.
  • Creative writing ability and enthusiasm for testing and data-driven optimization.
  • Informal or formal management or mentorship experience and an interest in helping manage a growing, diverse team.
  • Ability to quickly learn new tools and CRMs; most employees at this level typically need ~24 months to earn promotion to the next level.

Benefits

  • Salary starts between $90,000 and $100,000 (commensurate with experience) plus a profit sharing plan.
  • 100% employer-paid health, dental, and vision coverage with a zero deductible and wellness benefits (One Medical, Health Advocate, Talkspace).
  • 6% employer match on 401(k) and participation in a profit sharing plan.
  • $100 monthly student loan reimbursement and up to $75/month mobile phone or internet reimbursement.
  • $350 monthly mental health reimbursement and $1,000 annually toward professional development.
  • 20 days of PTO + 2 floating holidays, unlimited sick leave, and 12 weeks of paid parental leave.
  • Discounts on Kindbody services.
  • Committed to a unionized, diverse team and progressive-only client work.

Interested in this position?

Apply directly on the company website

Apply Now

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