Senior Marketing Analyst

2 hours, 2 minutes ago
Full-time
Mid Level
Data Science and Analytics
Marqeta

Marqeta

Marqeta is a pioneer in modern card issuing and payment solutions, offering businesses instant card issuance and payment processing through their innovative open API platform.

Diversified Financial Services
251-1K
Founded 2010

Description

  • Build, maintain, and improve self-serve dashboards for marketing and GTM teams.
  • Prepare datasets for reporting, forecasting, attribution inputs, segmentation, and broader analytics work.
  • Analyze campaign performance, funnel behavior, web engagement, audience trends, and paid media efficiency.
  • Define tracking requirements and partner with platform owners to ensure accurate implementation and validation across GA4, Salesforce, Marketo, and paid media.
  • Design and execute measurement and testing plans, including experiment setup, QA, and initial results analysis.
  • Maintain the quality and reliability of marketing analytics data across source systems, pipelines, warehouses, and BI layers.
  • Investigate data issues, validate transformations, and coordinate updates to ensure consistent reporting.
  • Partner with Integrated Marketing, Demand Gen, MarketingOps, Web Strategy, and RevOps on reporting and insights.
  • Translate analytical findings into actionable recommendations for marketing strategy and execution.

Requirements

  • 3–5 years of experience in marketing analytics, business analytics, or a related field within a B2B revenue organization.
  • Strong proficiency in Advanced Excel and SQL.
  • Experience querying data warehouses such as Snowflake or BigQuery.
  • Familiarity with GA4, Salesforce, and marketing automation platforms such as Marketo.
  • Proficiency with data visualization tools such as Looker for dashboard creation and maintenance.
  • Experience working with analytics data pipelines in a modern cloud data stack such as Fivetran, Snowflake, BigQuery, and LookML.
  • Experience validating data ingestion and troubleshooting pipeline or reporting issues.
  • Demonstrated ability to organize, validate, and QA data with strong attention to detail.
  • Clear, concise communication skills with the ability to explain analytical findings to stakeholders.
  • Curious, highly organized, and comfortable working with ambiguous data in a fast-paced, cross-functional environment.

Benefits

  • Remote-friendly Flexible First work model, with the option to work from home or a company office.
  • Remote work support through a monthly stipend.
  • Competitive new-hire OTE of CAD $88,500 - $110,600.
  • Annual bonuses for eligible employees.
  • Multiple health insurance options.
  • Flexible vacation time.
  • Retirement savings program with company contribution.
  • Equity in a publicly traded company.
  • Annual development dollars for professional growth.
  • Family-forming benefits and up to 20 weeks of parental leave.

Interested in this position?

Apply directly on the company website

Apply Now

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