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Sr. Creator Marketing Manager

3 weeks, 1 day ago
United States
Full-time
Senior
Influencer Marketing
Marketing and Growth
Asana Content Marketing Google Tag Manager Influencer Marketing JIRA Salesforce
Apply Now
impact.com

impact.com

impact.com is the world's leading partnership automation platform that enables businesses to discover, manage, protect, and optimize all types of partnerships. Their platform automates partnership management at scale, driving efficient revenue growth t...

Internet Software & Services
1K-5K
Founded 2008
$361M raised
View All Jobs 7

Description

  • Lead end-to-end strategy, development, launch, and optimization of B2B and supply-side creator marketing programs.
  • Build integrated campaigns across content, lifecycle, paid media, events, and partnerships.
  • Align marketing initiatives to business goals such as pipeline generation, product adoption, and customer growth.
  • Shape the narrative around creator and affiliate marketing and position impact.com as a thought leader in the creator economy.
  • Partner with internal experts to turn data-backed insights, customer voice, and industry trends into campaigns and reports.
  • Work closely with Product Marketing and Product teams to translate product capabilities into market-facing programs.
  • Support product launches, feature rollouts, and broader GTM initiatives through integrated marketing execution.
  • Coordinate across Marketing, Sales, RevOps, Communications, and other teams to align messaging, timelines, and deliverables.
  • Source and activate customer stories, creator success cases, and co-marketing opportunities with partners.
  • Define, track, and optimize program performance using metrics such as pipeline, CAC, engagement, and ROI.

Requirements

  • 5+ years of experience in B2B marketing, integrated marketing, or program management.
  • Strong understanding of the creator economy, influencer marketing, and performance marketing.
  • Proven ability to lead complex, cross-functional marketing initiatives.
  • Strong project management experience and familiarity with assisting software.
  • Experience building integrated campaigns across multiple channels.
  • Analytical mindset with a track record of driving measurable business results.
  • Excellent storytelling and communication skills with the ability to translate insights into compelling narratives.
  • Highly organized, detail-oriented, and comfortable managing multiple priorities.
  • Background working within the creator economy, or with creators, influencers, and/or media partners, preferred.
  • Working knowledge of Salesforce, Google Suite, and project management tools like Asana and Jira.
  • Experience executing co-branded research and/or thought leadership initiatives.
  • Familiarity with partnership automation, affiliate platforms, or creator tools, a plus.

Benefits

  • $110,000 - $120,000 annual salary.
  • Additional 5% variable annual bonus based on company performance.
  • Restricted Stock Unit (RSU) grant.
  • Medical, dental, and vision insurance.
  • Responsible PTO policy with flexible time off.
  • Mental health and wellness benefit with up to 12 fully covered therapy/coaching sessions per year.
  • Monthly gym reimbursement and dependent coverage for wellness support.
  • 401(k), flexible spending accounts, technology stipend, and monthly internet allowance.
  • Free Coursera subscription and PXA courses for professional development.
  • Generous parental leave: 26 weeks fully paid for primary caregivers and 13 weeks fully paid for secondary caregivers.

Interested in this position?

Apply directly on the company website

Apply Now

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