CRM Marketing Manager

3 weeks ago
Contract
Senior
Customer and Technical Support
IDT

IDT

IDT Corporation provides innovative communications and payment services, connecting families, friends, and businesses globally with pioneering technologies and solutions.

Diversified Telecommunication Services
1K-5K
Founded 1990

Description

  • Lead the strategy and execution of multi-product, segment-based customer lifecycle marketing plans.
  • Build and automate lifecycle campaigns using Braze to create scalable, personalized experiences.
  • Partner with analytics, engineering, and BI teams to ensure data quality and campaign accuracy.
  • Execute multi-channel campaigns across email, SMS, push, in-app, and WhatsApp channels.
  • Monitor campaign KPIs and adjust tactics to meet performance targets.
  • Use Amplitude, Braze, and AI tools for A/B and multivariate testing, segmentation, and message optimization.
  • Manage campaign calendars, promotional timelines, and content workflows to ensure smooth execution.
  • Review, edit, and proofread marketing content for quality and clarity.

Requirements

  • Bachelor's degree.
  • 5+ years of CRM or lifecycle marketing experience with strong audience segmentation experience.
  • 3+ years of hands-on experience using Braze or Amplitude for multi-channel campaign management and analytics.
  • Strong understanding of customer engagement across email, SMS, push, mobile app, and WhatsApp.
  • Analytical mindset with the ability to turn data into insights and measurable outcomes.
  • Excellent project management skills with the ability to manage multiple products and timelines.
  • Ability to work independently and cross-functionally in a proactive, self-starting way.
  • Detail-oriented, organized, and results-driven.
  • Please submit CV in English.
  • Candidates must be located in LATAM.

Benefits

  • Remote work opportunity.
  • B2B employment with gross compensation.
  • Competitive salary with annual performance review.
  • Stable job with long-term growth perspective.
  • Hardware provided by the company.
  • Continuous learning and career growth opportunities.
  • Compensation for professional training, seminars, and conferences.
  • Referral program with rewards for successful hires.
  • Company-supported English classes.

Interested in this position?

Apply directly on the company website

Apply Now

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