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Head of Performance Partnerships

1 day, 23 hours ago
United States
Full-time
Lead
Digital Marketing Manager
Sales and Business Development
Affiliate Marketing Influencer Marketing SEO
Apply Now
HubSpot

HubSpot

HubSpot provides a comprehensive cloud-based CRM platform that integrates marketing, sales, service, and operations tools to help businesses attract, engage, and delight customers effectively.

Media
5K-10K
Founded 2006
View All Jobs 97

Description

  • Lead HubSpot’s global Performance Partnerships strategy across affiliate marketing, AI-native discovery, creator partnerships, forum growth, and emerging acquisition channels.
  • Scale affiliate and publisher ecosystems to drive customer acquisition and ARR growth across key products and go-to-market motions.
  • Build partnership strategies that increase HubSpot visibility across LLMs, Reddit, review platforms, creators, and third-party recommendation surfaces.
  • Design and operationalize experimentation programs across affiliate models, creator partnerships, indirect demand measurement, and emerging growth channels.
  • Own partner investment strategy, commission frameworks, attribution models, and portfolio optimization across a multi-million-dollar investment portfolio.
  • Lead, coach, and develop a high-performing global team spanning affiliate partnerships, optimization, AI visibility initiatives, and forum growth.
  • Partner cross-functionally with Paid Media, Product, Product Marketing, Brand, Community, Finance, Analytics, and Growth teams.
  • Develop reporting frameworks and executive narratives connecting partnership activity to ARR growth, demand generation, and AI visibility outcomes.
  • Identify emerging discovery trends and translate ambiguous market signals into scalable growth opportunities.
  • Champion data-driven decision-making while balancing experimentation, operational rigor, and long-term strategic impact.

Requirements

  • 7+ years of experience in affiliate marketing, partnerships, growth marketing, performance marketing, or related go-to-market functions.
  • Experience building and scaling affiliate or partner ecosystems tied to measurable revenue outcomes.
  • Strong understanding of modern discovery behaviors, including AI search, Reddit, creators, review platforms, and emerging acquisition channels.
  • Experience managing significant marketing investments and optimizing toward revenue and efficiency metrics.
  • Strong analytical and experimentation mindset with the ability to translate ambiguous signals into scalable growth programs.
  • Experience leading cross-functional initiatives across Product, Marketing, Growth, Analytics, and external partners.
  • Experience managing and developing high-performing teams in fast-paced environments.
  • Excellent executive communication, stakeholder management, and strategic storytelling skills.
  • Ability to balance strategic thinking with operational execution and experimentation.
  • Familiarity with AI-enabled marketing workflows and evolving discovery ecosystems.
  • Experience with AEO, SEO, AI visibility, or LLM citation strategies (preferred).
  • Experience with creator partnerships, influencer ecosystems, or community-led growth (preferred).
  • Familiarity with attribution, incrementality, or indirect demand measurement frameworks (preferred).
  • Experience working in B2B SaaS and/or product-led growth environments (preferred).
  • Experience scaling emerging acquisition programs from experimentation to operational maturity (preferred).
  • Applications must be submitted by Sunday, July 26 at 11pm ET.
  • Applications must be submitted in English.
  • Cover letter is optional.

Benefits

  • Annual cash compensation range of $163,500 to $261,600 USD.
  • Eligible roles may receive on-target commission and annual bonus targets.
  • Some roles are eligible for equity through restricted stock units (RSUs).
  • Remote work location preference in the USA.
  • No travel required.
  • Accommodation support is available for candidates with disabilities or travel limitations.

Interested in this position?

Apply directly on the company website

Apply Now

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