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Growth Marketing Manager

3 weeks, 1 day ago
United States
Full-time
Senior
Growth Marketing Manager
Marketing and Growth
HubSpot Salesforce
Apply Now
Honeycomb.io

Honeycomb.io

Honeycomb.io provides a comprehensive observability platform designed for engineers to effectively debug and monitor distributed services, including microservices and serverless applications, facilitating collaborative problem-solving and enhancing ove...

Internet Software & Services
51-250
Founded 2016
$149M raised
View All Jobs 11

Description

  • Execute an integrated go-to-market strategy for the Enterprise customer segment.
  • Build and manage multi-channel campaigns optimized for demo requests and qualified conversions.
  • Tailor messaging and campaign strategies for technical users, team leaders, and economic buyers.
  • Develop and execute ABX campaigns targeting high-value enterprise prospects.
  • Collaborate with Sales and Partnerships on outbound plays and co-marketing activations.
  • Work with Marketing and Revenue Operations to improve lead routing, conversion at handoffs, and tracking.
  • Align with Product Marketing and Corporate Communications on product launches, market conversations, and strategic initiatives.
  • Define, track, and report on success metrics across funnel and campaign performance.
  • Launch and iterate growth experiments with clear hypotheses and measurable outcomes.
  • Maintain a continuous feedback loop across Marketing, Sales, and Product to refine execution.

Requirements

  • 5+ years of B2B marketing experience, including 3+ years in Demand Generation or Growth Marketing focused on new business acquisition.
  • Proven ability to drive pipeline and revenue growth in technical and complex sales cycles.
  • Experience aligning marketing and sales to deliver measurable business outcomes.
  • Proficiency with foundational GTM platforms such as SFDC, HubSpot, and 6sense, plus familiarity with AI-driven approaches.
  • Strong analytical skills with experience measuring, reporting, and optimizing performance against revenue metrics.
  • Comfort marketing to developers, engineering leaders, and other technical audiences.
  • Ability to thrive in fast-paced, high-growth startup environments and operate autonomously.
  • Experience with paid, owned, and earned channels is preferred.
  • Experience working in enterprise or emerging-segment demand generation is preferred.

Benefits

  • Base salary of $130,000 to $160,000 USD, based on level of experience.
  • Generous equity with an employee-friendly stock program.
  • Unlimited PTO.
  • Distributed-first remote work culture.
  • Home office, co-working, and internet stipend.
  • Full benefits coverage for employees, with additional coverage available for dependents.
  • Up to 16 weeks of paid parental leave, regardless of path to parenthood.
  • Annual development allowance.

Interested in this position?

Apply directly on the company website

Apply Now

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