Hadley Designs

Hadley Designs

Hadley Designs specializes in creating educational and organizational products, including desk calendars and magnetic meal planners, designed to help individuals manage their schedules and meal preparations effectively.

Specialty Retail
1-10
Founded 2014

Description

  • Own the strategy, P&L, and overall results for Shopify and TikTok Shop.
  • Scale combined Shopify and TikTok Shop revenue to $20M+ within 18 months.
  • Manage paid acquisition across Meta and TikTok while testing large volumes of creative.
  • Launch and optimize bundle-based funnels, offers, and conversion-rate improvements.
  • Lead lifecycle marketing across email and SMS using Klaviyo and Postscript.
  • Oversee homepage, product page, and collection merchandising.
  • Review weekly performance metrics, P&Ls, and forecast future growth opportunities.
  • Build SOPs, testing roadmaps, scorecards, and monthly strategic growth plans.
  • Lead, coach, hire, and develop a cross-functional ecommerce team and contractors.
  • Coordinate cross-functional launches, including affiliate, UGC, SEO, and Amazon-related efforts.

Requirements

  • 5 to 10+ years of experience in DTC ecommerce, especially Shopify and paid social.
  • Proven track record scaling ecommerce brands past $20M in revenue.
  • Experience owning revenue and profitability targets.
  • Deep expertise in Meta Ads and TikTok Ads.
  • Hands-on experience with Klaviyo, Postscript, and Shopify CMS.
  • Strong background in bundles, upsells, and LTV optimization.
  • Ability to write and review high-converting landing pages.
  • Comfort leading a fully remote team with clear weekly cadences.
  • Alignment with the company values of Extreme Ownership, Relentless Innovation, and Integrity Above All.

Benefits

  • Remote-first work environment with autonomy and accountability.
  • Real ownership and authority over channels and decisions.
  • Close collaboration with leadership, including direct access to the CEO.
  • Ongoing learning, training, and tools to support professional development.
  • Opportunity to work with a high-performing team focused on excellence and growth.
  • Meaningful mission helping families connect through screen-free learning.
  • Access to Josh Hadley’s network through the Ecomm Breakthrough podcast.

Interested in this position?

Apply directly on the company website

Apply Now

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