Director of ABM and Campaigns

18 hours, 48 minutes ago
Full-time
Lead
Marketing and Growth
Doppel

Doppel

Doppel is a next-gen brand protection platform that rapidly detects and takes down phishing and brand cyber attacks on trusted brands. Using cutting-edge AI technology, it safeguards against social media impersonations, NFT counterfeits, and digital ph...

Internet Software & Services
1-10
Founded 2022
$5M raised

Description

  • Own Doppel’s ABM and campaign strategy, including segmentation, channel activation, and buying-committee mapping.
  • Build and execute integrated multichannel campaigns across direct mail, webinars, lifecycle marketing, paid media, email, and sales-led channels.
  • Partner with RevOps to develop intent and signal models that prioritize accounts and engagement timing.
  • Create measurement frameworks connecting account engagement to pipeline creation and revenue.
  • Deliver regular performance readouts to sales and executive stakeholders.
  • Align paid media, content, brand, and sales teams on consistent, personalized account experiences.
  • Continuously improve ABM program maturity through market benchmarking, AI, and new tooling.

Requirements

  • 8+ years of B2B marketing experience, including substantial ABM or campaign leadership at a high-growth SaaS or cybersecurity company.
  • Deep experience designing and operating ABM programs across paid, email, and sales-led channels.
  • Experience with target-account selection, buying-committee mapping, and multithreaded engagement.
  • Fluency with AI-enabled marketing tools such as Codex, Cowork, Clay, or similar platforms.
  • Experience building AI-driven workflows and automations that improve go-to-market efficiency.
  • Track record of owning pipeline and revenue outcomes, not only engagement metrics.
  • Proficiency with HubSpot and Salesforce, including account-level reporting and attribution.
  • Strong analytical and executive communication skills.
  • Experience leading sales and marketing alignment, including account handoffs, rep engagement tracking, and feedback loops.
  • Preferred: experience marketing to security or technical buyers, managing people, or building custom GPTs, automations, or AI agents.

Benefits

  • $180,000–$230,000 OTE salary range.
  • Meaningful equity participation.
  • Remote-first culture with flexible work arrangements.
  • Flexible PTO, comprehensive health benefits, and parental leave.
  • High-growth environment with immediate impact and visibility.

Interested in this position?

Apply directly on the company website

Apply Now

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