Senior Field Marketing Manager

3 weeks, 2 days ago
Full-time
Senior
Marketing and Growth
CrowdRiff

CrowdRiff

CrowdRiff is a visual content marketing platform for travel and hospitality brands, leveraging AI to source, manage, and optimize user-generated content. It helps brands attract and engage visitors through impactful visuals, saving time and costs while...

Consumer Services
51-250
Founded 2011
$11M raised

Description

  • Own the event portfolio and turn company goals into an event strategy that drives pipeline, expansion, and retention.
  • Design and execute booths, activations, and on-site event logistics end to end.
  • Decide who attends events, prepare representatives, and ensure lead capture and follow-up are completed in HubSpot.
  • Run pre-event outreach, meeting booking, and post-event follow-up in coordination with Account Management.
  • Report on event performance, including spend, meetings, pipeline, expansion, revenue, and quarterly rollups.
  • Execute high-touch ABM campaigns such as dinners, small-format gatherings, and one-to-few experiences for target accounts.
  • Manage vendor and organizer relationships, including sponsorship negotiations and oversight of fabrication, print, and freight partners.
  • Own first-party events such as customer receptions, dinners, webinars, and other owned activations.
  • Manage the events and field marketing budget and make tradeoff decisions within it.

Requirements

  • 5–7 years of experience running large-scale events with full portfolio ownership.
  • Hands-on experience with HubSpot, including lists, workflows, campaigns, attribution, and reporting.
  • Daily use of Claude or similar AI tools, with judgment for when human review is needed.
  • Experience running high-touch ABM and account programs beyond basic email sequences.
  • Strong collaboration skills and a proactive, idea-driven approach.
  • Comfort with budget management and marketing analysis.
  • Ability to write clean, on-brand copy.
  • Remote role open to candidates based in Canada who are legally authorized to work in Canada.
  • Preferred: experience marketing to DMOs, tourism boards, or travel/hospitality.
  • Preferred: portfolio of booths or activations designed, or background in experiential, brand, or environmental design.

Benefits

  • Competitive salary and benefits plan.
  • Equity incentives.
  • Parental leave.
  • Extended learning and development opportunities through the DevDollars program.
  • Feel-Good Fridays with a half-day off every other Friday in summer.
  • No-meeting Fridays year-round and flexible work hours.
  • Up to 8 weeks of vacation.
  • Up to $3,000 toward your next trip and the ability to work from another country for 90 days.

Interested in this position?

Apply directly on the company website

Apply Now

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