Go-To-Market Enablement Director

2 months ago
Full-time
Lead
Sales and Business Development
CaptivateIQ

CaptivateIQ

CaptivateIQ is the agile commission solution that simplifies sales expenses and drives business growth with automated data management and real-time earnings visibility.

Internet Software & Services
251-1K
Founded 2017
$165M raised

Description

  • Own the end-to-end GTM enablement strategy, calendar, and measurement across the revenue organization.
  • Partner with sales and customer success leadership to improve adoption, consistency, and effectiveness of GTM execution.
  • Define and track success metrics tied to ramp time, productivity, pipeline impact, win rate, and messaging adoption.
  • Work with product marketing to build monthly and quarterly enablement plans aligned to the product roadmap and competitive positioning.
  • Lead cross-functional launch readiness for major product updates and build onboarding programs that reduce ramp time.
  • Assess program effectiveness using data and tools such as Gong, and deliver targeted reinforcement sessions to address gaps.
  • Serve as the central point of accountability for enablement adoption and execution quality across motions.
  • Create engaging field enablement sessions that drive participation and reinforce key messages.
  • Translate product strategy, messaging, and competitive insights into scalable enablement programs.

Requirements

  • 10+ years of experience building and scaling go-to-market enablement in high-growth enterprise B2B SaaS organizations.
  • Proven track record of driving measurable behavior change in the field.
  • Prior experience as a seller or customer-facing contributor such as an AE, SE, or CSM who has carried quota or owned customer outcomes.
  • Ability to translate product strategy, messaging, and competitive positioning into measurable enablement outcomes.
  • Strong cross-functional leadership skills with the ability to align Product, Product Marketing, Sales, Customer Success, and Revenue Operations.
  • Experience managing multi-functional priorities, calendars, and stakeholders in fast-moving environments.
  • High-level coaching and presentation skills with the ability to influence and motivate GTM teams at scale.
  • Outcomes-obsessed, data-driven approach with comfort using qualitative and quantitative signals to measure effectiveness.
  • Excitement for leveraging AI-powered tools to enhance strategy and reinforcement.
  • Must reside near Austin, TX; Raleigh, NC; Nashville, TN; or Toronto, Canada, with hybrid work in Austin and remote options for the other listed locations.

Benefits

  • 100% medical, dental, and vision coverage for employees, with about 75% coverage for dependents.
  • Flexible vacation days plus quarterly mental health days.
  • Annual stipends for professional development and caretaking needs.
  • Annual work anniversary bonuses that grow with tenure.
  • 401(k) retirement plan for US employees.
  • Latest Apple hardware provided for work.
  • Active employee resource groups that support inclusion and community.
  • Competitive OTE of $190,000–$250,000 in North America, or $258,000–$300,000 CAD in Canada.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Senior Product Marketing Manager

Overstory 11-50 Utilities

Overstory is hiring a Senior Product Marketing Manager to define and drive product marketing for AI and satellite-imagery solutions that help electric utilities reduce wildfire risk and build a more resilient grid.

5 hours, 18 minutes ago

Product Marketing Manager

GuidePoint Security 251-1K Internet Software & Services

GuidePoint Security is hiring a remote Product Marketing Manager to develop cybersecurity messaging, content, and go-to-market support that differentiates its offerings and helps drive sales.

Content Marketing Cybersecurity Digital Marketing
5 hours, 18 minutes ago

Cision, Senior Product Marketing Manager, Marketing, AMER, Canada

Cision 5K-10K Professional Services

Cision is hiring a Senior Product Marketing Manager to shape positioning, launches, and growth for its consumer intelligence and distribution solutions within a cross-functional global commercial team.

5 hours, 33 minutes ago

GTM Enablement & Training Lead

Doxel 51-250 Construction & Engineering

Doxel is hiring a remote GTM Enablement & Training Lead to build its first sales enablement function and turn enterprise AEs without construction experience into credible, construction-fluent sellers.

5 hours, 33 minutes ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers