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Senior Product Marketing Manager

2 months, 2 weeks ago
United States, Canada
Full-time
Senior
Product Marketing Manager
Product Management
Apply Now
Overstory

Overstory

Overstory uses AI and satellite imagery to prevent wildfires and power outages by analyzing vegetation for electric utilities.

Utilities
11-50
Founded 2018
$25M raised
View All Jobs 8

Description

  • Own core product marketing across positioning, messaging, pricing, packaging, and sales enablement.
  • Develop category narratives and product-level value propositions for utility leaders.
  • Lead pricing, packaging, and go-to-market strategy for new and existing products, including custom deals.
  • Build sales enablement materials such as battlecards, pitch narratives, and ROI models, and train sales reps on their use.
  • Partner with product and sales leadership on go-to-market decisions, product launches, pilots, and expansion into new segments.
  • Run win/loss analysis and competitive intelligence programs to inform positioning and selling strategy.
  • Mentor early-career team members across product marketing, content marketing, and field marketing.
  • Shape how the company communicates the cost of inaction around wildfire risk and vegetation-related risks.

Requirements

  • 7+ years of product marketing experience, with meaningful experience in B2B enterprise software.
  • Experience working with long sales cycles and multi-stakeholder buying processes.
  • Ability to write for highly technical audiences and create clear narratives for demos, executive briefings, and sales conversations.
  • Demonstrated use of AI in day-to-day work, with AI tools integrated into daily workflows.
  • Experience building and delivering sales training, including enablement sessions and rep coaching.
  • Comfort working on custom deals, non-standard packaging, and complex cross-functional sales motions.
  • Strong strategic instincts with the ability to move between category-level messaging and detailed copy editing.
  • Experience supporting a major product launch or new market launch.
  • A builder’s mindset and comfort defining a function without an established playbook.
  • Preferred experience in the utility, energy, or climate tech space.
  • Preferred familiarity with regulatory and operational pressures facing electric utilities, especially wildfire risk, vegetation management, or grid reliability.
  • Preferred experience building a product marketing function.
  • Time zone requirement: must be based in North America Central or Eastern Time Zone.
  • Candidates should live and work in one of the following countries: United States, the Netherlands, United Kingdom, Ireland, Estonia, Portugal, France, Sweden, Switzerland, Denmark, or Canada.

Benefits

  • Competitive, location-specific compensation and benefits.
  • Flexible, autonomous, and collaborative working environment.
  • Home office stipend.
  • Coworking support.
  • Ongoing education budget.
  • Mission-driven work focused on reducing wildfires and protecting natural resources.
  • Occasional in-person collaboration opportunities and an annual team gathering event.

Interested in this position?

Apply directly on the company website

Apply Now

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