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VP Marketing, UK

4 months ago
United Kingdom
Full-time
Lead
Head of Marketing
Marketing and Growth
Content Marketing Copywriting CRM Digital Marketing Facebook Ads Google Ads Google Analytics Hotjar HubSpot Influencer Marketing SEO TikTok
Apply Now
BJAK

BJAK

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Insurance
51-250
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Description

  • Own and drive the full marketing strategy across digital, brand, content, and campaigns for London and regional Southeast Asia markets.
  • Lead cross-channel marketing campaigns across Meta, Google, TikTok, YouTube, CRM, and other channels.
  • Plan and execute performance marketing initiatives against KPIs such as CAC, ROAS, CTR, and conversions.
  • Build and lead the content marketing engine, including blogs, video scripts, landing pages, and campaign messaging.
  • Shape and evolve the BJAK brand voice and positioning across platforms.
  • Manage creative production with internal teams and external agencies or freelancers.
  • Analyze data and market trends to generate insights and improve marketing performance.
  • Collaborate with product, design, sales, and data teams to align marketing with business goals.
  • Own the marketing calendar, budget, and resource allocation with an ROI-focused approach.
  • Support go-to-market efforts for new products and features.

Requirements

  • 4–7 years of experience in marketing with both strategic planning and execution exposure.
  • Proven track record in performance marketing, digital strategy, and cross-functional campaign leadership.
  • Strong understanding of paid media across Facebook, Google, and TikTok, plus SEO, content marketing, and CRM.
  • Ability to lead creative production across digital formats, including video, static, and copywriting.
  • Strong data literacy with the ability to analyze results and turn them into clear decisions.
  • Experience managing budgets, agencies, and external vendors.
  • Excellent communication, project management, and stakeholder engagement skills.
  • Based in London with remote or hybrid work flexibility.
  • Experience in high-growth tech or fintech environments is preferred.
  • Familiarity with tools such as Google Analytics, Meta Ads Manager, Hotjar, and HubSpot is preferred.
  • Background in brand development, influencer partnerships, or event marketing is preferred.
  • Experience managing or mentoring junior marketers or specialists is preferred.

Benefits

  • Competitive compensation with performance bonuses.
  • High ownership of high-impact marketing campaigns with regional exposure.
  • Fast-growth startup environment where your work directly moves the needle.
  • Hybrid work flexibility with high autonomy and clear accountability.
  • Opportunity to shape the future of a leading Southeast Asian fintech brand.

Interested in this position?

Apply directly on the company website

Apply Now

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