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VP Marketing, UK

5 months, 2 weeks ago
United Kingdom
Full-time
Lead
Head of Marketing
Marketing and Growth
Content Marketing Copywriting CRM Digital Marketing Facebook Ads Google Ads Google Analytics Hotjar HubSpot Influencer Marketing SEO TikTok
Apply Now
BJAK

BJAK

Platform Insurans No.1 di Malaysia | Kereta Motosikal Nyawa | BJAK Bandingkan insurans kereta dan motosikal, serta renew roadtax atas talian di BJAK. Semak harga sekarang. Jadi VIP BJAK dan dapat khidmat tunda tanpa had. Fastest car and motorcycle insu...

Insurance
51-250
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Description

  • Own and drive the full marketing strategy across digital, brand, content, and campaigns for London and regional Southeast Asia markets.
  • Lead cross-channel marketing campaigns across Meta, Google, TikTok, YouTube, CRM, and other channels.
  • Plan and execute performance marketing initiatives against KPIs such as CAC, ROAS, CTR, and conversions.
  • Build and lead the content marketing engine, including blogs, video scripts, landing pages, and campaign messaging.
  • Shape and evolve the BJAK brand voice and positioning across platforms.
  • Manage creative production with internal teams and external agencies or freelancers.
  • Analyze data and market trends to generate insights and improve marketing performance.
  • Collaborate with product, design, sales, and data teams to align marketing with business goals.
  • Own the marketing calendar, budget, and resource allocation with an ROI-focused approach.
  • Support go-to-market efforts for new products and features.

Requirements

  • 4–7 years of experience in marketing with both strategic planning and execution exposure.
  • Proven track record in performance marketing, digital strategy, and cross-functional campaign leadership.
  • Strong understanding of paid media across Facebook, Google, and TikTok, plus SEO, content marketing, and CRM.
  • Ability to lead creative production across digital formats, including video, static, and copywriting.
  • Strong data literacy with the ability to analyze results and turn them into clear decisions.
  • Experience managing budgets, agencies, and external vendors.
  • Excellent communication, project management, and stakeholder engagement skills.
  • Based in London with remote or hybrid work flexibility.
  • Experience in high-growth tech or fintech environments is preferred.
  • Familiarity with tools such as Google Analytics, Meta Ads Manager, Hotjar, and HubSpot is preferred.
  • Background in brand development, influencer partnerships, or event marketing is preferred.
  • Experience managing or mentoring junior marketers or specialists is preferred.

Benefits

  • Competitive compensation with performance bonuses.
  • High ownership of high-impact marketing campaigns with regional exposure.
  • Fast-growth startup environment where your work directly moves the needle.
  • Hybrid work flexibility with high autonomy and clear accountability.
  • Opportunity to shape the future of a leading Southeast Asian fintech brand.

Interested in this position?

Apply directly on the company website

Apply Now

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