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Growth Lead - Argentina

3 months, 1 week ago
Argentina
Full-time
Senior
Growth Marketing Manager
Marketing and Growth
Blockchain
Apply Now
Binance

Binance

Binance operates as a leading blockchain ecosystem and digital asset exchange, integrating digital technology with financial services to facilitate the trading and management of cryptocurrencies.

Capital Markets
5K-10K
Founded 2017
$10M raised
View All Jobs 20

Description

  • Manage the development and execution of regional and local product campaigns with internal stakeholders.
  • Localize global marketing campaigns to support user growth.
  • Manage strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability.
  • Map the user journey and improve funnel conversion through product messaging, user education, and operational campaigns.
  • Ideate, test, iterate, and optimize growth across paid acquisition, retargeting, and product improvements on web and native-app channels.
  • Plan and execute online and selected offline marketing activities, events, and campaigns for local audiences.
  • Grow the user base and increase brand awareness through creative and informative initiatives.
  • Monitor campaign progress and results using data analysis and user feedback.
  • Manage new media partnerships end-to-end to drive measurable growth.
  • Shape and strengthen the Binance brand in Argentina.

Requirements

  • Fluency in Spanish and English is required.
  • Minimum 5 years of relevant marketing experience, preferably in a fast-paced industry.
  • Strong interest and knowledge of crypto, blockchain, and technology.
  • Ability to work independently.
  • Execution-oriented mindset with humility, drive, and scrappiness.
  • Strong coordination skills and a strategic marketing mindset.
  • Familiarity with online and offline marketing channels, including social media, community management, and event management.
  • Proven experience growing and managing a user base.
  • A university degree in marketing is a plus.

Benefits

  • Competitive salary and company benefits.
  • Work-from-home arrangement, depending on the needs of the business team.
  • Opportunity to work with world-class talent in a global organization with a flat structure.
  • Autonomy to tackle unique, fast-paced projects in an innovative environment.
  • Career growth opportunities and continuous learning.
  • Equal opportunity employer committed to workforce diversity.

Interested in this position?

Apply directly on the company website

Apply Now

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