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Marketing Director

1 hour, 5 minutes ago
United Kingdom, Ireland
Full-time
Senior
Head of Marketing
Marketing and Growth
Copywriting Google Ads HubSpot SEO Social Media Marketing Webflow WordPress
Apply Now
Aspire Software

Aspire Software

Aspire Software specializes in vertical acquisition software, focusing on nurturing, enhancing, and growing a diverse portfolio of businesses by providing them with the necessary resources and expertise to maximize their growth potential.

Internet Software & Services
251-1K
Founded 2016
View All Jobs 15

Description

  • Own the full marketing function across brand, content, paid search, SEO, and sales enablement.
  • Build a structured, cost-conscious lead generation engine that drives near-term pipeline and long-term digital authority.
  • Manage the external agency relationship and day-to-day marketing execution.
  • Work closely with UK SDRs, BDRs, and Account Executives to align marketing activity with revenue goals.
  • Develop and execute an AI strategy for sales and marketing, including new tools, workflows, and optimization.
  • Create and manage content, social media, campaigns, microsites, and website updates.
  • Oversee PPC, paid ads, SEO, and AI search visibility efforts.
  • Produce sales enablement assets such as case studies, landing pages, target lists, and contact validation support.
  • Use automation and AI tools to improve reporting, copy production, prospecting, and campaign performance.
  • Monitor market and AI developments to continuously improve marketing operations and strategy.

Requirements

  • 3-6 years of experience in a B2B SaaS marketing role, ideally in supply chain or other data-driven industries.
  • Proven experience running demand generation campaigns end-to-end, from list building to conversion.
  • Experience managing or collaborating with an external digital agency.
  • Proficiency with HubSpot, Clay, Smartlead, and LinkedIn Campaign Manager.
  • Strong practical experience using AI tools in a marketing context across content, prospecting, and campaign workflows.
  • Experience defining or contributing to an AI strategy, not just using individual AI tools.
  • Data-driven approach with experience tracking campaign metrics, pipeline contribution, cost per lead, and conversion rates.
  • Collaborative mindset and comfort working as part of a revenue team.
  • Nice-to-have experience in EDI, supply chain, ERP, e-invoicing, or procurement technology.
  • Nice-to-have familiarity with intent data tools and signal-based outreach workflows.
  • Nice-to-have experience building or managing microsites in Webflow, WordPress, Framer, or similar.
  • Nice-to-have background in a scale-up or PE-backed growth environment.

Benefits

  • Ownership from day one, with the chance to shape how the UK market is taken to market.
  • Greenfield opportunity to build a digital foundation that compounds over time.
  • Real influence over how AI is adopted across sales and marketing.
  • Work alongside experienced AEs and BDRs in a collaborative, results-driven team.
  • Direct access to the MD and leadership team with clear support for marketing’s role in growth.
  • Modern marketing stack and operational setup already in place, including best-in-class AI tooling.
  • Autonomy to test, iterate, and shape the UK go-to-market approach.

Interested in this position?

Apply directly on the company website

Apply Now

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