RemoteLeaf Logo
Log in Sign up

Senior Product Marketing Manager

9 hours, 16 minutes ago
Europe
Full-time
Senior
Product Marketing Manager
Product Management
Amplitude HubSpot Salesforce
Apply Now
AppFollow

AppFollow

AppFollow provides a comprehensive suite of tools for managing app store reviews and ratings, enabling developers to analyze user feedback, automate workflows, and enhance app visibility across multiple platforms, while also offering real-time monitori...

IT Services
51-250
Founded 2014
$7M raised
View All Jobs 3

Description

  • Own product positioning and messaging across the website and marketing channels.
  • Lead feature launches from development through campaign execution and performance measurement.
  • Build feedback loops with Sales and Customer Success and relay customer insights to Product and Marketing.
  • Develop the customer story pipeline, including use cases, case studies, and testimonials.
  • Maintain the internal product knowledge source of truth in Guru.
  • Own and regularly update the modular master sales deck and support feature demos.
  • Run cross-sell and upsell campaigns for existing and free accounts in coordination with Growth.
  • Track feature adoption, pipeline generation, and expansion opportunities from launches.

Requirements

  • 5+ years of experience in B2B SaaS product marketing, primarily in hands-on startup roles.
  • Experience launching products, owning positioning, and working closely with Sales.
  • Experience with mobile apps, ASO, or gaming is preferred.
  • Understanding of both product-led and sales-led growth motions is preferred.
  • Proactive, self-directed approach with the ability to establish new processes and challenge priorities.
  • Daily experience using Claude, ChatGPT, or similar AI tools to build marketing workflows.
  • Familiarity with Fathom, HubSpot, Guru, Salesforce, Amplitude, or Canny is preferred.
  • Comfort reading funnel and campaign data, building spreadsheets, and defending conclusions.
  • Fluent English and strong writing and presentation skills; additional Spanish, Portuguese, or Russian is a plus.
  • Video production experience with Screen Studio or CapCut is a plus.

Benefits

  • Remote work anywhere in Europe, with hubs in Spain, Portugal, Serbia, and Finland.
  • Equity options after probation and quarterly performance bonuses.
  • Conference participation in app, gaming, and product marketing events.
  • Annual offline team meetup and company all-hands.
  • Monthly coworking budget, laptop, and home office equipment.
  • Internal hackathons two to three times per year.
  • Direct collaboration with the CEO and leadership team while building a function from zero.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Cyara

Senior Product Marketing Manager, Agentic AI

Cyara 251-1K IT Services

Cyara is seeking a Product Marketing professional to own positioning, launches, sales enablement, and competitive strategy for its Agentic AI assurance products serving enterprise customer experience teams.

United States Full-time Senior Product Marketing Manager
$115k-$130k
Content Marketing
9 hours, 1 minute ago
Grant Street Group

Senior Product Marketing Manager, TaxSys (Remote)

Grant Street Group 251-1K IT Services

Grant Street Group is seeking a Senior Product Marketing Manager to shape the value story for TaxSys, its flagship government tax collection platform, and drive sales enablement, customer adoption, value realization, and expansion into new markets.

United States Full-time Senior Product Marketing Manager
$140k-$180k
Content Marketing
9 hours, 31 minutes ago
Picus Security

Principal Product Marketing Manager, Strategy & Positioning

Picus Security 51-250 Professional Services

Picus Security is seeking a hands-on Product Marketing professional to translate cybersecurity research and product innovation into differentiated positioning, narratives, and presentations that drive market understanding and adoption.

United States Full-time Senior Product Marketing Manager
Cybersecurity
9 hours, 46 minutes ago
Pinterest

Lead Ads Product Marketing Manager

Pinterest 5K-10K Internet Software & Services

Pinterest is hiring a Lead Ads Product Marketing Manager to lead the go-to-market strategy for tvScientific’s CTV integration into Pinterest Ads Manager and drive advertiser adoption through clear positioning, launches, and enablement.

United States Full-time Lead Product Marketing Manager
$146k-$300k
1 day, 9 hours ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers