Principal Product Marketing Manager, Strategy & Positioning

3 weeks ago
Full-time
Senior
Product Management
Picus Security

Picus Security

Picus Security offers a comprehensive security validation platform that continuously tests and optimizes security controls through automated attack simulations, enabling organizations to proactively identify vulnerabilities and enhance their overall cy...

Professional Services
51-250
Founded 2013
$32M raised

Description

  • Partner with the CTO and cross-functional leaders to evolve company, portfolio, and product positioning.
  • Monitor cybersecurity markets, analysts, customer priorities, emerging categories, and competitors to identify shifts and differentiation opportunities.
  • Develop messaging frameworks, value propositions, category narratives, and supporting proof points.
  • Translate technical innovation and Picus Labs research into evidence-backed stories for customers, prospects, analysts, partners, and influencers.
  • Lead quarterly refreshes of corporate and portfolio narratives, including executive presentations.
  • Shape the thought-leadership agenda and develop points of view, research reports, whitepapers, and event narratives.
  • Equip Sales and go-to-market teams with messaging playbooks, presentations, competitive guidance, and launch narratives.
  • Validate and refine messaging using feedback from customers, prospects, analysts, and field teams.

Requirements

  • 5+ years of product marketing or equivalent experience in B2B enterprise software.
  • Meaningful experience in cybersecurity.
  • Proven ability to define and evolve company, portfolio, and product positioning in changing markets.
  • Strong understanding of cybersecurity buyers, market categories, analyst perspectives, and competitive dynamics.
  • Experience with exposure management or security validation is preferred.
  • Ability to synthesize customer insights, competitive intelligence, analyst research, and technical innovation into strategic recommendations.
  • Exceptional written and verbal English communication skills, including the ability to simplify complex technical concepts credibly.
  • Strong storytelling and presentation skills, including executive-level narratives for customers, analysts, sales teams, and industry events.
  • Strong executive presence and ability to collaborate with and constructively challenge leaders across Product, Research, Sales, and Marketing.
  • Hands-on, high-ownership approach with the ability to work independently and iterate quickly on feedback.

Benefits

  • Global remote team environment.
  • Opportunities for career development and increased responsibility in a fast-growing company.
  • Global exposure through work with customers worldwide.
  • Opportunity to help shape a growing cybersecurity market segment.
  • Equal opportunity employment environment.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Senior Product Marketing Manager

Appfire 251-1K Internet Software & Services

Appfire is hiring a Senior Product Marketing Manager to lead positioning, go-to-market strategy, launches, demand programs, and enablement for its portfolio of B2B SaaS products in a remote, global environment.

Content Marketing Cybersecurity Salesforce
23 hours, 36 minutes ago

Senior Product Marketing Manager

ESO 251-1K Family Services

ESO is hiring a remote Senior Product Marketing Manager in Ontario or Nova Scotia to lead global go-to-market strategy, positioning, and customer-focused messaging for its software serving EMS, fire, and hospital organizations.

Content Marketing Monday.com Salesforce
1 day, 23 hours ago

Senior Manager, Strategic Product Adoption - U.S. Based Remote Opportuni

Common App 51-250 Education Services

Common App is seeking a Senior Manager, Strategic Product Adoption to drive adoption of its multiproduct offerings among member colleges and universities and enrollment consulting partners, advancing access and equity in college admissions.

Salesforce
2 days ago

Product Marketing Manager

DBSync 51-250 Internet Software & Services

DBSync is seeking a Product Marketing Manager to lead SaaS product positioning, demand generation, partner engagement, and go-to-market initiatives for its data integration platform in a remote Latin America role.

Digital Marketing Salesforce Social Media Marketing
2 days, 23 hours ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers