Principal Product Marketing Manager, Strategy & Positioning

9 hours, 46 minutes ago
Full-time
Senior
Product Management
Picus Security

Picus Security

Picus Security offers a comprehensive security validation platform that continuously tests and optimizes security controls through automated attack simulations, enabling organizations to proactively identify vulnerabilities and enhance their overall cy...

Professional Services
51-250
Founded 2013
$32M raised

Description

  • Partner with the CTO and cross-functional leaders to evolve company, portfolio, and product positioning.
  • Monitor cybersecurity markets, analysts, customer priorities, emerging categories, and competitors to identify shifts and differentiation opportunities.
  • Develop messaging frameworks, value propositions, category narratives, and supporting proof points.
  • Translate technical innovation and Picus Labs research into evidence-backed stories for customers, prospects, analysts, partners, and influencers.
  • Lead quarterly refreshes of corporate and portfolio narratives, including executive presentations.
  • Shape the thought-leadership agenda and develop points of view, research reports, whitepapers, and event narratives.
  • Equip Sales and go-to-market teams with messaging playbooks, presentations, competitive guidance, and launch narratives.
  • Validate and refine messaging using feedback from customers, prospects, analysts, and field teams.

Requirements

  • 5+ years of product marketing or equivalent experience in B2B enterprise software.
  • Meaningful experience in cybersecurity.
  • Proven ability to define and evolve company, portfolio, and product positioning in changing markets.
  • Strong understanding of cybersecurity buyers, market categories, analyst perspectives, and competitive dynamics.
  • Experience with exposure management or security validation is preferred.
  • Ability to synthesize customer insights, competitive intelligence, analyst research, and technical innovation into strategic recommendations.
  • Exceptional written and verbal English communication skills, including the ability to simplify complex technical concepts credibly.
  • Strong storytelling and presentation skills, including executive-level narratives for customers, analysts, sales teams, and industry events.
  • Strong executive presence and ability to collaborate with and constructively challenge leaders across Product, Research, Sales, and Marketing.
  • Hands-on, high-ownership approach with the ability to work independently and iterate quickly on feedback.

Benefits

  • Global remote team environment.
  • Opportunities for career development and increased responsibility in a fast-growing company.
  • Global exposure through work with customers worldwide.
  • Opportunity to help shape a growing cybersecurity market segment.
  • Equal opportunity employment environment.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Senior Product Marketing Manager, Agentic AI

Cyara 251-1K IT Services

Cyara is seeking a Product Marketing professional to own positioning, launches, sales enablement, and competitive strategy for its Agentic AI assurance products serving enterprise customer experience teams.

Content Marketing
9 hours, 1 minute ago

Senior Product Marketing Manager

AppFollow 51-250 IT Services

AppFollow is hiring its first Product Marketing Manager to build the product marketing function and own positioning, launches, customer proof, and internal product messaging for its AI-powered app reputation and ASO platform.

Amplitude HubSpot Salesforce
9 hours, 16 minutes ago

Senior Product Marketing Manager, TaxSys (Remote)

Grant Street Group 251-1K IT Services

Grant Street Group is seeking a Senior Product Marketing Manager to shape the value story for TaxSys, its flagship government tax collection platform, and drive sales enablement, customer adoption, value realization, and expansion into new markets.

Content Marketing
9 hours, 31 minutes ago

Lead Ads Product Marketing Manager

Pinterest 5K-10K Internet Software & Services

Pinterest is hiring a Lead Ads Product Marketing Manager to lead the go-to-market strategy for tvScientific’s CTV integration into Pinterest Ads Manager and drive advertiser adoption through clear positioning, launches, and enablement.

1 day, 9 hours ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers