RemoteLeaf Logo
Log in Sign up

Director of Commercialization (WMP)

4 weeks, 1 day ago
United States
Full-time
Executive
Head of Marketing
Sales and Business Development
CRM Digital Marketing E-commerce
Apply Now
WM Partners

WM Partners

WM Partners is a trusted private equity firm in the health and wellness sector, acquiring and transforming natural consumer brands with operational expertise and strategic approach.

Retailing
11-50
Founded 2015
View All Jobs 5

Description

  • Build and institutionalize commercial capabilities across the portfolio, including playbooks, frameworks, and systems that teams can adopt quickly.
  • Diagnose commercial gaps and implement practical solutions that deliver immediate and sustained value.
  • Lead brand identity, positioning, and growth strategy development for portfolio brands.
  • Shape omnichannel growth strategies across DTC, Amazon, retail, and international channels.
  • Establish digital performance systems across paid media, CRM, lifecycle marketing, content, and eCommerce optimization.
  • Develop KPI frameworks, dashboards, and reporting processes to monitor performance and identify risks early.
  • Build consumer insight capabilities through segmentation, journey mapping, research, and analytics.
  • Translate consumer data into creative strategy, product positioning, and marketing activation.
  • Source, evaluate, and manage agencies and vendors across digital, creative, brand, research, and commercial functions.
  • Lead commercial diligence for acquisitions by assessing brand strength, consumer traction, digital maturity, marketing efficiency, and scalability.

Requirements

  • 10+ years of experience in commercial, digital, brand, growth, or P&L-oriented roles, preferably in consumer, CPG, wellness, or high-growth brands.
  • Proven ability to build capabilities from scratch in resource-constrained environments.
  • Demonstrated success leading digital marketing, brand strategy, analytics, and omnichannel growth.
  • Experience evaluating, selecting, and managing agencies with high standards and accountability.
  • Experience in private equity, founder-led companies, or multi-brand ecosystems preferred.
  • Experience in high-growth or turnaround environments preferred.
  • Exposure to M&A, commercial due diligence, or value-creation planning preferred.
  • Track record of scaling DTC-first brands into omnichannel environments preferred.
  • Ability to influence CEOs, founders, marketers, operators, and cross-functional teams.
  • U.S. work authorization that does not now or in the future require visa sponsorship.

Benefits

  • Annual base salary of $200,000 to $220,000 USD.
  • Eligibility for an annual discretionary bonus.
  • Competitive compensation and performance incentives.
  • Comprehensive benefits package.
  • Meaningful ownership in the value you help create.
  • Professional development opportunities.
  • Remote work with periodic travel as needed.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

JetBrains

Head of B2B Marketing

JetBrains 1K-5K Internet Software & Services

JetBrains is seeking a Head of B2B Marketing to shape and execute global marketing efforts for its business customers across SMB, mid-size, and enterprise segments, working from an office or remotely.

United Kingdom Netherlands Armenia Poland Serbia Spain Czech Republic Germany Cyprus Full-time Lead Head of Marketing
Digital Marketing
19 hours, 59 minutes ago
Extreme Networks

Sr. Director of North America Field Marketing

Extreme Networks 1K-5K IT Services

Extreme Networks is hiring a Senior Director of North America Field Marketing to lead Americas field marketing strategy and execution across North America and Latin America, with the goal of driving pipeline, revenue influence, and market presence.

United States Full-time Executive Head of Marketing
CRM Machine Learning
20 hours, 59 minutes ago
Offchain Labs

Vice President of Marketing

Offchain Labs 11-50 Internet Software & Services

Offchain is seeking a remote Vice President of Marketing to shape the company’s market narrative and lead marketing execution for its blockchain infrastructure and Ethereum ecosystem products.

Anywhere Full-time Executive Head of Marketing
Blockchain Content Marketing Ethereum Social Media Marketing
1 day ago
Submer

Vice President, Brand & Communications (Marketing) (Global)

Submer 51-250 IT Services

Rubix is seeking a Vice President of Brand & Communications to lead global brand, messaging, and communications for its AI data center and digital infrastructure business, shaping market perception and company growth across a rapidly evolving industry.

United States United Kingdom Full-time Executive Head of Marketing
Digital Marketing
1 day, 4 hours ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers