Martech Operations Analyst - Braze

2 months ago
Full-time
Junior
Marketing and Growth
Wellhub

Wellhub

Wellhub: An Upstream OS for data-driven decisions, optimizing production, reducing costs, and minimizing downtime in the Oil & Gas industry.

Gas Utilities
1-10
Founded 2016

Description

  • Manage the day-to-day operation of Braze for the Marketing Operations team.
  • Support the User Growth and marketing teams with workflow setup and campaign execution.
  • Implement best practices to maximize the value of the Braze account.
  • Optimize marketing automation processes to make them more automated, personalized, and scalable.
  • Evaluate and help implement new technologies to improve the marketing stack.
  • Provide ongoing support to the marketing team on access, training, optimization, and best practices.
  • Explore and implement AI solutions to improve automation workflows and CRM communications.
  • Collaborate with global teams to address requests and support cross-functional initiatives.

Requirements

  • Minimum of 2 years of experience using Braze.
  • Prior experience with Braze usage, Liquid Template Language, Braze Canvas Flow, and basic API calls for Connected Content and Webhook is mandatory.
  • Knowledge of HTML for emails.
  • Knowledge of the Liquid template language.
  • English proficiency is required; Spanish is a plus.
  • Good communication skills.
  • Strong analytical skills for data-driven decision making.
  • Problem-solving and logical reasoning skills.
  • Hands-on, organized, and highly detail-oriented work style.
  • Experience or strong interest in using Generative AI tools such as ChatGPT, Gemini, or Claude is a plus.
  • Knowledge of WhatsApp and SMS strategy is a plus.
  • Braze native AI features are a plus.

Benefits

  • Free Gold+ Wellhub membership with access to gyms, studios, digital fitness programs, and wellness resources.
  • Ability to add up to three family members to the Wellhub plan.
  • Wellz emotional wellbeing program with 52 therapy sessions per year and on-demand content.
  • Health, dental, and life insurance.
  • Flexible remote/hybrid work options with home office reimbursement.
  • Flexible scheduling aligned with time zones, team needs, and personal routines.
  • Paid time off, including vacation after 6 months, additional annual days off, a birthday holiday, and tenure-based extra days.
  • 100% paid parental leave, including an extended leave and ramp-back period for birth parents.
  • Career growth support through learning platforms, interactive sessions, personalized development roadmaps, and internal opportunities.

Interested in this position?

Apply directly on the company website

Apply Now

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