TechnologyAdvice

TechnologyAdvice provides expert reviews, insights, and guidance on B2B software, helping buyers make informed technology decisions while connecting vendors with their target audience to enhance their customer base.

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Consumer Discretionary

251-1K (420)

Founded 2013

16 open positions

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Email Marketing Manager

44 minutes ago

United States

Full-time

Mid Level

Marketing and Growth

Email Marketing Generative AI HubSpot Mailchimp

Apply Now

TechnologyAdvice

Media

251-1K

Founded 2013

View All Jobs 16

Description

Build and optimize subscriber acquisition, engagement, retention, reactivation, and win-back programs across multiple newsletter audiences.
Develop lifecycle email journeys for different subscriber cohorts, brands, and audience segments.
Monitor newsletter and lifecycle performance, identify trends, and recommend improvements to engagement, retention, and revenue.
Create and refine segmentation, personalization, behavioral targeting, and A/B testing strategies.
Partner with editorial, audience, marketing, AdOps, and executive stakeholders on brand standards and business goals.
Support newsletter monetization by evaluating sponsorship performance, audience engagement, and campaign opportunities.
Use generative AI and AI-powered marketing tools to improve campaign planning, testing, analysis, reporting, and workflow efficiency.
Evaluate AI-generated outputs for accuracy, brand alignment, compliance, and audience relevance before use.
Present email performance insights and recommendations to stakeholders.
Translate performance data into practical recommendations that improve subscriber growth and newsletter strategy.

Requirements

3–5 years of experience in email marketing, lifecycle marketing, newsletter publishing, or audience development.
Experience managing email or newsletter programs at scale, ideally with 100,000+ subscribers or across multiple brands or newsletter products.
Hands-on experience building lifecycle programs such as welcome series, onboarding, engagement, reactivation, win-back, or preference-based journeys.
Experience using ESPs or marketing automation platforms such as Mailchimp, HubSpot, Marketo, or Sailthru.
Skilled in segmentation, automation workflows, behavioral targeting, A/B testing, and performance analysis.
Ability to turn email performance data into recommendations for growth, engagement, retention, and monetization.
Experience working with editorial, content, media, AdOps, or audience teams.
Strong writing and editing judgment for evaluating copy, subject lines, CTAs, and campaign messaging.
Demonstrated ability to use AI to accelerate newsletter production, generate testing hypotheses, and synthesize insights.
U.S. work authorization required; employer visa sponsorship is not provided.
Annual salary range: $75,000–$85,000 USD.

Benefits

Flex Fridays with the option for a full or half day off on Fridays.
Remote-first culture with work from home flexibility.
Flexible PTO.
Medical, dental, and vision coverage for you and your family.
Life, AD&D, short-term disability, and long-term disability insurance.
401(k) with company match.
Paid parental leave.
Wellness perks including Headspace access and monthly fitness reimbursements.
Pet insurance.
Career growth support through mentorship programs, leadership academies, and learning reimbursements, including up to 12 books per year.
Speaker series bonus.
Bucket List Benefit with annual contributions after 3 years.

Interested in this position?

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