Head Of Marketing

5 hours, 14 minutes ago
Full-time
Executive
Marketing and Growth
Weekday

Weekday

Weekday helps companies hire engineers who are vouched by other software engineers, enabling passive income for engineers. They offer services like drafting outreach messages, shortlisting candidates, and conducting reference checks. Backed by Y Combin...

Construction & Engineering
11-50
Founded 2020

Description

  • Develop and execute the global marketing strategy aligned with business objectives and growth targets.
  • Define product positioning, messaging, and category narratives for cloud identity security solutions.
  • Conduct market research, competitive analysis, and ideal customer profile assessments across key international markets.
  • Build the company’s reputation as a thought leader through content, industry engagement, and brand initiatives.
  • Lead go-to-market planning and execution for new product launches and feature releases.
  • Design and scale demand generation programs across content, digital campaigns, events, account-based marketing, partnerships, and other acquisition channels.
  • Partner with Sales to generate pipeline and support revenue growth.
  • Develop sales enablement materials that support enterprise sales efforts.
  • Own the company’s brand identity, messaging, and external communications.
  • Build, mentor, and lead a high-performing marketing organization while managing agencies, vendors, and external partners.

Requirements

  • 8+ years of experience in a full-time remote role based in India.
  • 10+ years of experience in B2B SaaS marketing, with significant leadership experience.
  • Proven success scaling marketing functions within SaaS, cybersecurity, or enterprise technology organizations.
  • Strong expertise in product marketing, positioning, messaging, and go-to-market strategy.
  • Demonstrated experience building demand generation programs that drive qualified pipeline growth.
  • Excellent storytelling, content strategy, and brand development skills.
  • Experience marketing to enterprise IT and security decision-makers.
  • Strong analytical mindset with experience measuring and optimizing marketing performance.
  • Excellent project management, leadership, and cross-functional collaboration skills.
  • Comfortable working in fast-paced, high-growth startup environments.
  • Experience marketing cybersecurity, cloud infrastructure, identity management, or related enterprise technology solutions (preferred).
  • Exposure to global B2B markets, particularly North America, Europe, and India (preferred).
  • Experience with enterprise sales enablement, ABM strategies, and partner marketing initiatives (preferred).
  • Familiarity with modern marketing automation platforms, CRM systems, and analytics tools (preferred).
  • Marketing and cybersecurity skills are listed as must-have, with cyber security and SaaS as good-to-have skills.

Benefits

  • Salary range of Rs 30,00,000 to Rs 55,00,000 per year (INR 30–55 LPA).
  • Remote work opportunity based in India.
  • Full-time employment.
  • High-impact leadership role with ownership of marketing strategy and execution.

Interested in this position?

Apply directly on the company website

Apply Now

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