Head of Content

7 hours, 39 minutes ago
Full-time
Lead
Technical Writing and Documentation
Weekday

Weekday

Weekday helps companies hire engineers who are vouched by other software engineers, enabling passive income for engineers. They offer services like drafting outreach messages, shortlisting candidates, and conducting reference checks. Backed by Y Combin...

Construction & Engineering
11-50
Founded 2020

Description

  • Own the social content engine end to end, including voice, formats, channel mix, and posting cadence for a US B2C audience.
  • Source, sign, and manage creator and influencer partnerships to turn the community into a distribution channel.
  • Lead content for product launches by developing narratives, assets, and enablement materials.
  • Own in-product and surrounding copy, including onboarding, in-app messaging, feature pages, and landing pages.
  • Partner with growth teams on paid creative, including hooks, angles, scripts, and performance marketing content.
  • Collaborate with the design team to create visually strong content.
  • Measure content performance and iterate based on outcomes such as reach, signups, and activation.
  • Build and amplify the founders’ personal brands through thought leadership and social presence.

Requirements

  • 5+ years of experience.
  • Deep fluency in the US B2C social and creator ecosystem.
  • Experience building a content or brand function from 0→1 and scaling it from 1→10, ideally at a B2C, PLG, or prosumer product.
  • Strong individual contributor experience with hands-on writing, content creation, and shipping.
  • Track record across social strategy, creator/influencer partnerships, product launches, and product copywriting.
  • AI-first mindset, with AI tools used as a default co-pilot.
  • Experience activating founder or executive brands is a bonus.
  • Experience at an AI-native or fast-scaling startup is a bonus.
  • Must have global marketing, US market, and content strategy experience.
  • Preferred experience in brand strategy, SaaS, and B2C marketing.

Benefits

  • Remote work based in India.
  • Opportunity to own the brand of a fast-growing AI-native product with real autonomy.
  • Direct collaboration with the founders on the company’s story.
  • Work on a visual-first product with content seen by millions.
  • Access to the latest AI tools.
  • Clear path to scale the function and grow into broader brand and marketing leadership.

Interested in this position?

Apply directly on the company website

Apply Now

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