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Sr. Product Marketing Manager, Cash

1 month, 3 weeks ago
United States
Full-time
Senior
Product Marketing Manager
Product Management
Apply Now
Wealthfront

Wealthfront

Wealthfront is a leading financial planning and investing platform that combines technology and academic strategies to help individuals grow their wealth easily and affordably.

Capital Markets
51-250
Founded 2011
$274M raised
View All Jobs 17

Description

  • Craft and execute strategies to strengthen the positioning of Wealthfront’s Cash account and identify new growth opportunities.
  • Partner with Product, consumer research, engineering, and design to inform the product roadmap and address unmet customer needs.
  • Develop positioning, audience, and distribution strategies for new and existing products.
  • Design and optimize experiments to determine the most effective ways to reach and convert target audiences.
  • Create focused briefs grounded in business and customer insights for creative teams.
  • Lead business performance recaps and present findings to executive leadership.
  • Help build the marketing organization’s capabilities and contribute to a culture of excellence, curiosity, and respect.

Requirements

  • 6+ years of experience in consumer product marketing or growth marketing, ideally with technology and/or startup experience.
  • Strong communication, presentation, and writing skills with a storyteller mindset.
  • Strategic thinker who values both creativity and marketing effectiveness.
  • Ability to bring structure to ambiguity, use frameworks, and turn insights into clear, actionable plans.
  • Data-driven approach with experience in analysis, testing, and measurement methodologies.
  • Experience running messaging tests and A/B experiments.
  • Low-ego, high-accountability leadership style with willingness to work closely in the details.
  • Personal finance knowledge and experience is a plus, but not required.
  • Bachelor's degree or higher.

Benefits

  • Estimated annual salary of $148,000 - $189,000.
  • Equity package.
  • Discretionary bonus.
  • Medical, vision, and dental coverage.
  • 401(k) plan.
  • Generous time off.
  • Parental leave.
  • Wellness reimbursements and professional development support.
  • Employee investing discount.

Interested in this position?

Apply directly on the company website

Apply Now

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