Principal Product Marketing Manager

9 hours, 27 minutes ago
Full-time
Senior
Product Management
Picus Security

Picus Security

Picus Security offers a comprehensive security validation platform that continuously tests and optimizes security controls through automated attack simulations, enabling organizations to proactively identify vulnerabilities and enhance their overall cy...

Professional Services
51-250
Founded 2013
$32M raised

Description

  • Shape and execute product marketing strategy, positioning, messaging, and thought leadership.
  • Partner with Product Management on customer insights, roadmap strategy, and analyst relations initiatives.
  • Monitor cybersecurity market trends, competitive intelligence, and industry developments to identify growth opportunities.
  • Collaborate with Sales and technical teams to develop value propositions, enablement assets, sales plays, and objection-handling tools.
  • Contribute to and execute the Analyst Relations program with Product Management and the CTO/Co-founder.
  • Define the ideal customer profile and personas, and align Growth, SDR, and Sales teams around core differentiators.
  • Own product launch strategy, planning, cross-functional alignment, and go-to-market execution.
  • Serve as a product evangelist through customer presentations, storytelling, training, and long-form content.

Requirements

  • 5+ years of experience in B2B cybersecurity software product marketing.
  • Deep understanding of the cybersecurity ecosystem, preferably including automated penetration testing, BAS, EDR/XDR, SIEM, RVBM, or vulnerability management.
  • Proven success managing key initiatives with progressive career growth.
  • Experience collaborating with Product Management to create market-resonant messaging.
  • Experience working with sales leadership and technical teams to translate product differentiators into enablement materials.
  • Excellent presentation, communication, storytelling, and technical content skills.
  • Ability to simplify complex product capabilities into compelling narratives.
  • Proactive, inquisitive, hands-on, competitive, and effective at solving problems in a cybersecurity startup environment.
  • Technical or customer-facing experience, such as support, incident response, or systems engineering, is preferred.
  • Bachelor’s degree or equivalent experience, with values aligned to Picus.

Benefits

  • Global remote-team work environment.
  • Career development opportunities and increasing responsibility in a fast-growing company.
  • Global customer exposure and experience in an expanding cybersecurity market.
  • Equal opportunity employment.

Interested in this position?

Apply directly on the company website

Apply Now

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