Email & SMS Marketing Specialist (Klaviyo | E-commerce) - WFH/dayshift

7 hours, 58 minutes ago
Full-time
Mid Level
Marketing and Growth
Twoconnect

Twoconnect

Twoconnect is a top offshore and BPO company in the Philippines, offering tailored solutions, expert HR consulting, and seamless integration of remote staff to improve efficiency and reduce costs.

Professional Services
51-250
Founded 2016

Description

  • Manage end-to-end email and SMS campaigns, automations, and CRM lifecycle marketing.
  • Build customer journeys such as welcome, post-purchase, loyalty, win-back, and re-engagement flows.
  • Develop segmentation strategies based on customer behaviour, purchase history, and engagement data.
  • Optimise campaigns to improve customer lifetime value, repeat purchase rate, attributed revenue, and overall performance.
  • Manage automation workflows including triggers, conditional logic, A/B testing, and personalisation.
  • Write compelling email and SMS copy, including subject lines, calls to action, and promotional messaging.
  • Analyse campaign performance and use testing and insights to improve results.
  • Support database growth and customer list growth through retention and CRM activity.

Requirements

  • At least 3 years of experience in CRM, email marketing, lifecycle marketing, or retention marketing, preferably in e-commerce.
  • Strong hands-on experience with Klaviyo or Omnisend, including flows, segmentation, automation, and SMS.
  • Solid understanding of customer journeys, segmentation, and lifecycle marketing.
  • Experience with Shopify or similar e-commerce platforms is a strong advantage.
  • Strong email and SMS copywriting skills.
  • Comfortable with A/B testing, reporting, and performance optimisation.
  • Analytical mindset with the ability to interpret campaign data and improve results.
  • Experience with retention-focused marketing across e-commerce, retail, and customer channels.
  • Ability to work on campaigns involving personalisation and brand-aligned messaging.

Benefits

  • Work from home.
  • Monday to Friday schedule, 7:00 AM to 4:00 PM PHT, with daylight saving adjustments.
  • HMO coverage with 2 free dependents and medical reimbursements.
  • Government-mandated benefits.
  • Training programmes for career development.
  • Opportunities to work with leading companies in Australia and beyond.
  • Engaging company outings, team activities, and wellness sessions.
  • Supportive, inclusive culture with dedicated managers focused on growth and success.

Interested in this position?

Apply directly on the company website

Apply Now

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