RemoteLeaf Logo
Log in Sign up

Senior Director, Content & Audience Growth

21 hours, 16 minutes ago
Anywhere
Full-time
Lead
Content Strategist
Data Science and Analytics
Influencer Marketing SEO Snowflake
Apply Now
Toast

Toast

Toast is an all-in-one platform for restaurants, offering tableside ordering, online ordering, and labor management to empower businesses in the food service industry.

Hotels, Restaurants & Leisure
1K-5K
Founded 2012
View All Jobs 53

Description

  • Build and own the Toast Media Network end-to-end, including editorial voice, production, distribution, audience growth, and optimization.
  • Develop social- and culture-led programming that turns Toast's POV, data, and talent into operator-relevant content and fandom-building franchises.
  • Own brand social channels, creator and influencer programs, and the operator-creator ecosystem as an integrated growth system.
  • Partner with Brand Strategy and PR/Comms to shape Toast's market POV and how it is understood by the market and LLMs.
  • Design and run growth experiments across franchises, formats, channels, and AI-powered workflows to improve audience, citation share, and pipeline.
  • Create data-driven roadmaps that balance near-term authority wins with long-term media and data storytelling growth.
  • Lead flagship content franchises such as Data by Toast and newsletters from early pilots to always-on programs.
  • Track and improve measurable outcomes such as LLM citation share, citation velocity, backlinks per release, newsletter growth, and open rates.
  • Partner cross-functionally with Revenue Marketing, Web, Brand Strategy, PR/Comms, PMM, Product, Data, and IR to launch integrated programs.
  • Lead and grow a senior integrated team of 10–12 people.

Requirements

  • 15+ years of experience in the areas below.
  • Experience building or operating a real media brand or owned media property such as a publication, newsletter, show, or platform.
  • Experience leading editorial strategy alongside modern social, influencer, and creator strategy at scale.
  • Experience driving cross-functional programs with Brand, Revenue Marketing, PR/Comms, Legal, PMM, Product, Data, and IR.
  • Experience growing and retaining audiences such as subscribers, return users, and community members, with an understanding of how to measure fandom.
  • Experience turning proprietary datasets into benchmarks, indices, and other cited intellectual property.
  • Strong business judgment and the ability to operate at different levels, from deep analytics to executive-level synthesis.
  • Experience applying AI to content creation, distribution, audience discovery, and LLM visibility.
  • Comfort working in ambiguous, undefined environments and building iteratively without a playbook.
  • Preferred experience in restaurants, hospitality, SMB, fintech, or adjacent operator categories.
  • Preferred familiarity with workflow automation tools such as Make, Zapier, or n8n connected to AI APIs.
  • Preferred experience with analytics platforms such as GA4, Snowflake, or HEX, and with SEO/LLM visibility tooling.
  • Preferred experience partnering with PR/Comms, IR, and executive communications at a public company.

Benefits

  • Competitive compensation and benefits package.
  • Benefits designed to support a healthy lifestyle and changing employee needs.
  • Hybrid work model that balances in-person collaboration with individual flexibility.
  • Access to AI tools across disciplines to help employees build faster and with higher quality.
  • Reasonable accommodations available during the application and interview process.
  • Opportunity to work in a company that emphasizes learning and experimentation with AI.
  • Commitment to an inclusive and equitable workplace culture.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Weekday

Director of Organic Growth

Weekday 11-50 Construction & Engineering

Director of Organic Growth at a technology, information and media company, leading organic acquisition across SEO, ASO, GEO, and extension marketplaces to grow traffic, installs, revenue, and brand visibility.

India Full-time Lead Growth Marketing Manager SEO Specialist
$72k-$108k
Android CSS Google Analytics HTML iOS LLM SEMrush SEO WordPress
5 hours, 40 minutes ago
Acoustic

Director, Brand & Content

Acoustic 251-1K Media

Acoustic is seeking a Director of Brand & Content to lead the evolution and execution of its rebranded marketing presence across visual identity, voice, content, and creative production.

United States Full-time Lead Content Strategist Marketing Strategist
Copywriting
8 hours, 23 minutes ago
Jobandtalent

HQ - Growth Marketing Specialist

Jobandtalent 1K-5K Professional Services

Job&Talent is hiring a Growth Marketing Specialist in Bogota to own talent acquisition growth initiatives across markets, with a strong focus on the US, and improve how the company attracts, activates, and scales qualified supply.

Colombia Full-time Junior Growth Marketing Manager
Amplitude CRM Email Marketing Google Ads Looker SQL
10 hours, 5 minutes ago
Logical Media Group

Digital Marketing B2B Growth Marketing and Automation Manager (Remote in

Logical Media Group 11-50 Professional Services

Logical Media Group is hiring a B2B Growth Marketing Manager to develop and execute client-focused CRM and omnichannel marketing strategies that improve customer journeys and drive performance across accounts.

Colombia Full-time Junior Email Marketing Manager Growth Marketing Manager
CRM Digital Marketing HubSpot Salesforce
11 hours, 32 minutes ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers