Product Marketing Manager - Regulated Industries

3 weeks, 6 days ago
Full-time
Senior
Product Management
Tines

Tines

Tines is a smart, secure workflow builder that empowers technical teams to automate processes without code, making security teams more effective and efficient.

Construction & Engineering
51-250
Founded 2018
$96M raised

Description

  • Own and evolve the go-to-market narrative for the public sector and regulated markets.
  • Translate platform capabilities into messaging for government buyers, compliance stakeholders, and technical evaluators.
  • Build narratives, playbooks, and enablement resources for public sector and regulated teams.
  • Partner with field teams on talk tracks, events, and sales materials.
  • Serve as the primary product marketing contact for compliance initiatives, including FedRAMP.
  • Work across product, legal, security, and GTM teams to turn certification requirements into market-facing narratives and materials.
  • Partner with the platform team on product launches and releases for regulated audiences.
  • Create pitch decks, white papers, blogs, compliance briefs, and technical specs to build credibility in regulated markets.
  • Support executive leadership with thought leadership on AI in government and regulated industries.
  • Run technical trainings and equip commercial and technical teams to sell and win in regulated industries.
  • Provide competitive intelligence and differentiation insights to support commercial and engineering teams.

Requirements

  • 7+ years of experience in B2B product marketing.
  • Demonstrated experience helping a company enter or grow within the public sector or a regulated market.
  • Experience at a fast-moving technology company is strongly preferred.
  • Familiarity with public sector procurement and compliance frameworks, including FedRAMP.
  • Ability to navigate a highly technical product and translate complexity into clear, compelling narratives.
  • US citizenship is required.
  • Must be based on the US East Coast, with a preference for the Washington DC or Maryland metro area.
  • Approximately 40% travel is required.
  • Authorized to work for any employer in the U.S.; visa sponsorship is not available.
  • Comfort presenting and defending ideas with legal, security, product, and executive stakeholders.
  • Strong project management skills and ability to work independently with minimal direction.

Benefits

  • Target annual compensation of $165,000 to $180,000 plus equity.
  • Remote role based on the US East Coast.
  • Opportunity to work on high-impact public sector and regulated market initiatives.
  • Exposure to cross-functional collaboration across product, legal, security, and go-to-market teams.

Interested in this position?

Apply directly on the company website

Apply Now

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