Senior Lifecycle Manager

1 hour, 18 minutes ago
Full-time
Senior
Data Science and Analytics
Timeleft

Timeleft

Timeleft offers a unique dining experience where individuals can meet and connect with five strangers each week, using a personality-matching algorithm to facilitate engaging conversations and meaningful interactions over dinner.

Diversified Consumer Services
1-10
Founded 2020

Description

  • Own the lifecycle programme across email, push, SMS, and in-app channels.
  • Improve signup-to-paid conversion and subscriber activation.
  • Partner with Product to improve retention through onboarding, in-app experiences, and engagement nudges.
  • Lead reactivation initiatives for dormant subscribers.
  • Build personalisation, dynamic journeys, next-best-action logic, and predictive lifecycle capabilities.
  • Define and execute the lifecycle maturity roadmap from campaign optimisation to predictive decisioning.
  • Partner with Data and Product on segmentation, event tracking, experimentation, content supply, and learning systems.
  • Own measurement for conversion, cohort retention, reactivation, and LTV contribution.
  • Apply AI to content generation, segmentation, journey design, and testing.
  • Hire and manage a Lifecycle Manager as the function scales, and share insights across Product, Paid Social, and Brand.

Requirements

  • Experience operating full-stack lifecycle programmes for a consumer app or subscription business across email, push, SMS, and in-app.
  • Experience building lifecycle capabilities such as personalisation, dynamic journeys, or next-best-action logic.
  • Deep Customer.io experience or comparable experience with Braze or Iterable.
  • Understanding of data foundations, event tracking, experimentation infrastructure, scoring, and prediction; able to work with Data and Engineering.
  • Demonstrated success improving signup-to-paid conversion at meaningful scale.
  • Experience partnering closely with Product to improve retention and the in-product experience.
  • Experience reactivating dormant subscribers at scale.
  • Strong testing, segmentation, personalisation, and measurement practices.
  • Practical use of LLMs and automation for content, segmentation, and journey development.
  • Strong writing or copy-partnership skills, cross-functional communication, and readiness to hire and manage a team.

Benefits

  • Competitive base salary and equity.
  • Standard Timeleft benefits, including Timeleft dinners.
  • Full-stack ownership across four channels using Customer.io.
  • Direct access to Data, models, and specialists for predictive and AI-driven lifecycle development.
  • Close Product partnership and visibility with the VP Data, CEO, and leadership.
  • Opportunity to hire and build a lifecycle team.

Interested in this position?

Apply directly on the company website

Apply Now

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