Performance Strategist (Demand Gen) (Performance Marketing) (El Salvador)

36 minutes ago
Full-time
Lead
Marketing and Growth
Thrive Digital

Thrive Digital

Thrive Digital specializes in planning, building, and optimizing online advertising campaigns across major platforms such as Google, Facebook, YouTube, and LinkedIn, aiming to connect consumers with products and services in meaningful and sustainable w...

Media
51-250
Founded 2011

Description

  • Lead research, media planning, strategic roadmaps, campaign execution, optimization, and KPI reporting for mid-sized client projects.
  • Develop demand-generation strategies that improve lead quality, cost per lead, lead-to-opportunity performance, pipeline, and sustainable growth.
  • Lead client onboarding, business reviews, strategic conversations, and ongoing relationship management.
  • Monitor client sentiment, resolve challenges, secure stakeholder buy-in, and communicate strategic recommendations.
  • Manage, mentor, and develop team members through delegation, training, feedback, advocacy, and performance support.
  • Establish efficient processes, best practices, policies, and systems that improve project and team performance.
  • Lead department initiatives, change management, and cross-functional collaboration to advance performance marketing capabilities.
  • Use business intelligence tools to monitor workflow and optimize people and project allocation.
  • Provide hands-on execution and optimization support when required.

Requirements

  • Experience planning, executing, and maintaining multi-channel, full-funnel performance marketing accounts with at least $200,000 USD in monthly media spend and consistently positive client ROI.
  • Experience managing multiple platforms, such as Meta, Google Ads, YouTube, Display, programmatic platforms, TikTok, Twitter, and Spotify.
  • Senior account management experience involving delegation, junior-team collaboration, training, strategic guidance, and project leadership.
  • Advanced analytical skills using Google Sheets, Excel, Google Data Studio, Tableau, or similar visualization and business intelligence tools.
  • Experience managing performance media across ecommerce, demand generation, and other business verticals and company sizes.
  • Experience with media pacing, forecasting, reporting, attribution, incrementality, KPI selection, and business economics.
  • Demonstrated success managing senior client and stakeholder relationships through meetings, business presentations, Slack, email, Asana, and similar channels.
  • Ability to resolve difficult stakeholder situations and gain approval for strategic proposals and deliverables.
  • Legal authorization to work in El Salvador; Thrive does not provide visa sponsorship.

Benefits

  • $28,000–$36,000 USD total compensation; new-hire starting pay of $28,000–$32,000 USD, plus benefits.
  • Remote-first work from El Salvador with flexible hours and a Monday–Friday schedule.
  • Paid vacation and wellbeing time.
  • Health, dental, and paramedical coverage.
  • Career development support and internal career coaches.
  • Full-time, permanent employment.

Interested in this position?

Apply directly on the company website

Apply Now

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