RemoteLeaf Logo
Log in Sign up

Senior Manager Performance Marketing (Subscription Apps)

2 months, 3 weeks ago
Serbia, Latvia, Lithuania, Poland, Ukraine, Cyprus
Contract
Senior
Digital Marketing Manager
Product Management
Amplitude Google Ads Looker TikTok
Apply Now
The Fabulous

The Fabulous

The Fabulous app is your personal coach for healthy habits, using behavioral economics to boost wellness and productivity for millions globally.

Capital Markets
51-250
Founded 2013
View All Jobs 13

Description

  • Own user acquisition performance end to end for assigned products, including strategy, execution, and scaling across web and web-to-app funnels.
  • Drive profitable growth by optimizing toward long-term metrics such as LTV and D30/D120 ROAS.
  • Partner with Product Growth and Creative to identify and prioritize growth opportunities in onboarding, creatives, pricing, and user experience.
  • Design and run testing strategies across channels, creatives, funnels, and pricing models.
  • Scale and optimize acquisition channels including Meta and Google, while exploring and launching new channels.
  • Lead creative strategy with in-house teams and maintain strong testing velocity and performance insights.
  • Improve tracking, attribution, and data quality with Data and Engineering through initiatives such as CAPI, event mapping, and signal optimization.
  • Own cross-functional growth projects such as new market launches, funnel iterations, and new channel onboarding.
  • Continuously identify inefficiencies and convert them into actionable growth initiatives.

Requirements

  • 5+ years of experience in user acquisition or growth, managing substantial budgets in subscription-based apps, consumer products, or high-scale e-commerce.
  • Proven experience owning performance for a product or business line, not just executing campaigns.
  • Strong understanding of web and web-to-app funnels, including conversion optimization, paywalls, and subscription models.
  • Experience working cross-functionally with Product and Engineering and influencing roadmap decisions with data and insights.
  • Deep expertise in Meta and Google channels, including Search, Display, and YouTube, plus at least one additional paid channel such as TikTok, Pinterest, or Snap.
  • Strong analytical mindset with hands-on experience in tools such as Amplitude, Looker, or similar BI platforms.
  • Ability to translate data into strategy and identify root causes and growth levers beyond surface-level metrics.
  • Experience with tracking and attribution systems, including CAPI, event pipelines, discrepancies, and signal quality.
  • Strong ownership mentality with a proactive approach to identifying and solving problems.
  • Comfort operating in a fast-paced, experimentation-driven environment.

Benefits

  • Fully remote and flexible work environment.
  • Professional and nourishing culture with minimal meetings and support for deep work.
  • Opportunity to work on award-winning, science-based health and wellness products with a tech-for-good mission.
  • A collaborative environment that values ownership, open communication, and cross-functional teamwork.
  • Work alongside a globally distributed team with in-house challenges and Slack-based collaboration.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

ELVTR

Head of Retention

ELVTR 51-250 Diversified Consumer Services

ELVTR is seeking a remote Head of Retention to lead learner retention, improve customer satisfaction, recover revenue, and reduce refunds and payment losses across its global online education business.

Mexico Brazil Costa Rica Ecuador Honduras Full-time Executive Growth Marketing Manager
HubSpot Salesforce
6 hours, 37 minutes ago
Amwell

Lead Digital Marketing Manager

Amwell 1K-5K Diversified Telecommunication Services

Amwell is seeking a web and growth leader to own the performance, conversion, compliance, and search discoverability of its four-property marketing web estate supporting digital healthcare services.

United States Full-time Lead Digital Marketing Manager
$122k-$149k
Digital Marketing SEO
1 day, 5 hours ago
lago

Growth Marketing Specialist | Talent Marketplace

lago Professional Services

HireLago is seeking remote Growth Marketing Specialists in the Philippines, Eastern Europe, and Latin America to run data-driven experiments that acquire, activate, and retain customers across the growth funnel.

North Macedonia Serbia Mexico Argentina Brazil Philippines Junior Growth Marketing Manager
Email Marketing Google Analytics Mixpanel SEO SQL Webflow
1 day, 6 hours ago
Awesome Motive

Growth Manager

Awesome Motive 51-250 Internet Software & Services

Awesome Motive is hiring a hands-on Growth Manager to own end-to-end growth for an established brand, using email, lifecycle marketing, CRO, content, social, automation, and analytics to accelerate measurable results.

United States Canada United Kingdom Brazil India Full-time Senior Growth Marketing Manager
Content Marketing Copywriting Email Marketing SEO Social Media Marketing WordPress
1 day, 6 hours ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers