Head of Social Commerce (TikTok Shop / Creator Economy)

2 days, 1 hour ago
Full-time
Lead
Marketing and Growth
Spreetail

Spreetail

Spreetail is an ecommerce growth partner focused on accelerating brands and channels to compete for tomorrow’s ecommerce customer. They purchase products from top partners, list on major marketplaces, and provide next-day order fulfillment with their i...

Internet Software & Services
251-1K
Founded 2006
$208M raised

Description

  • Own the TikTok Shop P&L, including revenue, profitability, and cost-per-acquisition targets.
  • Lead, coach, and develop a team of affiliate managers, a brand growth lead, and offshore coordinators.
  • Serve as Spreetail’s primary point of contact for TikTok and lead Joint Business Plan negotiations.
  • Define creator strategy, including tier mix, commission structures, and affiliate activation playbooks.
  • Set and execute content coverage goals to grow creator coverage across listed SKUs.
  • Oversee TikTok LIVE programming, product curation, and creator scheduling to hit commerce targets.
  • Partner with the Brand Growth Lead to prioritize and convert inbound brand partnership opportunities.
  • Manage creator commission and VRP budgets while building measurement frameworks for cross-channel ROI.
  • Translate channel performance into business metrics for senior leadership and QBRs.

Requirements

  • 5+ years of experience in ecommerce, marketplace management, or creator commerce.
  • Proven track record of owning P&L responsibility end to end.
  • Experience directly managing, coaching, and developing teams toward aggressive performance targets.
  • Deep knowledge of affiliate programs, creator tiers, digital culture, and social commerce conversion mechanics.
  • Experience navigating high-level platform partnerships such as TikTok, Amazon, or Walmart.
  • Comfort analyzing complex financial data, managing budgets, and making fast resource-allocation decisions.
  • Ability to communicate channel performance clearly to senior leadership in executive forums and QBRs.
  • Preferred: deep hands-on experience with TikTok Shop, including LIVE commerce and VRP mechanics.
  • Preferred: success scaling an early-stage creator or influencer affiliate network to 200+ active creators.
  • Preferred: familiarity with creator CRMs and affiliate tracking tools such as Grin, Impact, Circle, or similar platforms.
  • Eligible applicants must reside in one of the approved Work Your Way states.

Benefits

  • Flexible Work Your Way model with the ability to work from home, a coffee shop, or the office each week.
  • Quarterly in-person team gatherings in Lincoln for collaboration, team building, community engagement, and All-Hands meetings.
  • Generous vacation policy with encouragement to take time off when needed.
  • Paid time off for your wedding week.
  • Paid parental leave and support for parents of growing families.
  • Affordable medical, dental, and vision coverage with coast-to-coast network access.
  • Free telehealth and on-demand mental health resources.
  • Paid time off to support community service and social impact activities.

Interested in this position?

Apply directly on the company website

Apply Now

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