Senior Manager, Demand Generation - Sharegate

1 month ago
Full-time
Lead
Marketing and Growth
ShareGate

ShareGate

ShareGate simplifies Microsoft 365 management with migration, governance, reporting, and automation services, ensuring efficient and secure operations for businesses.

Internet Software & Services
1-10
Founded 2009
$0M raised

Description

  • Own ShareGate's acquisition strategy and execution across paid media, SEO, AEO, integrated campaigns, and conversion rate optimization.
  • Forecast pipeline, measure funnel performance, identify conversion opportunities, and partner with Sales and RevOps to improve revenue outcomes.
  • Lead demand planning and integrated campaign execution across Marketing teams and cross-functional partners.
  • Allocate budget across channels and optimize marketing spend to scale the highest-impact programs.
  • Use AI to improve campaign planning, search optimization, reporting, workflow automation, and performance analysis.
  • Foster accountability through data-driven decision-making, experimentation, forecasting, and operational excellence.
  • Lead a team of marketers focused on Paid Acquisition and SEO.
  • Partner daily with Content, Brand & Identity, Web, Customer Marketing, PR, GTM Development, Sales, RevOps, and Partnerships.
  • Grow visibility across traditional and AI-powered search and improve website conversion.

Requirements

  • 8+ years of B2B SaaS demand generation or growth marketing experience with ownership of pipeline and revenue targets.
  • Experience marketing to enterprise IT buyers, particularly Microsoft 365 administrators, IT operations, governance, or cybersecurity audiences (bonus).
  • Proven success building and scaling acquisition strategies across paid media, SEO, AEO, integrated campaigns, and conversion rate optimization.
  • Strong analytical skills with experience forecasting pipeline, measuring marketing performance, and using data to guide investment decisions.
  • Experience managing a budget over 1M CAD.
  • Experience partnering across Marketing, Sales, RevOps, and Partnerships to deliver integrated go-to-market programs.
  • Strong people leadership experience with a track record of coaching, developing, and inspiring high-performing marketing teams.
  • Excellent communication and executive presentation skills with the ability to influence stakeholders and translate performance into business recommendations.
  • A builder mindset with a bias toward action, ownership, accountability, and continuous improvement.
  • Comfort leveraging AI tools to improve campaign execution, search optimization, reporting, workflow automation, and operational efficiency.

Benefits

  • LTIP program with long-term growth participation.
  • RRSP, family health insurance, telemedicine, and an annual wellness budget.
  • Flexible vacation policy.
  • Remote work with access to the Montreal office.
  • In-person gatherings twice a year.
  • Claude access for all employees.

Interested in this position?

Apply directly on the company website

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