Senior Franchise Marketing Manager

3 months ago
Full-time
Senior
Project and Program Management
Sandbox VR

Sandbox VR

Sandbox VR offers cutting-edge virtual reality experiences for groups, combining full body motion capture and high-quality haptics to make guests feel like action movie stars.

Media
51-250
Founded 2016
$119M raised

Description

  • Develop and scale a repeatable pre-opening marketing framework for 2–4 franchise launches per month.
  • Create launch playbooks, timelines, checklists, reporting, budgets, and other standardized marketing resources.
  • Partner with Creative, Brand, Growth, CRM, PR, and Operations to deliver localized assets, campaigns, and launch support.
  • Guide franchisees on local marketing strategies including partnerships, PR, influencer outreach, paid media, social, CRM, grassroots marketing, and events.
  • Coach franchise owners through launch milestones and provide strategic guidance that drives accountability and consistent execution.
  • Build scalable training resources such as guides, webinars, and onboarding materials for franchisee self-service marketing execution.
  • Establish standardized hiring resources to help franchisees recruit and onboard local marketing or community engagement support.
  • Source and manage regional vendors, PR agencies, and influencer partners across multiple markets.
  • Measure launch performance across bookings, revenue, partnerships, media coverage, reviews, and guest acquisition, and use insights to improve future openings.

Requirements

  • 5+ years of experience in field, franchise, regional, retail, hospitality, restaurant, entertainment, or experiential marketing.
  • Experience supporting new store openings, grand openings, or local market launches that drive measurable business results.
  • Proven ability to influence franchisees, operators, or multi-unit business owners without direct authority.
  • Strong project management skills with the ability to manage multiple launches simultaneously.
  • Experience with local marketing channels including partnerships, PR, influencers, paid media, CRM, community engagement, and grassroots marketing.
  • Excellent communication, executive presence, and relationship-building skills.
  • Willingness to travel frequently to support new market launches.
  • Experience in systems enablement or scalable marketing support roles (preferred).

Benefits

  • 4% 401(k) match.
  • Significant equity grants in a rapidly growing organization.
  • Robust medical benefits.
  • Full remote work from any currently approved U.S. state.
  • Monthly internet and phone stipend.

Interested in this position?

Apply directly on the company website

Apply Now

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