Enterprise Demand Gen Lead

5 days, 16 hours ago
Full-time
Senior
Sales and Business Development
Recast Software

Recast Software

Recast Software provides endpoint management software solutions designed to enhance IT teams' efficiency and security by enabling proactive management and control over devices and users within organizations.

Internet Software & Services
51-250
Founded 2015

Description

  • Prioritize target-account cohorts, map buying committees, develop messaging, and execute outbound campaigns.
  • Research accounts, draft outreach, manage follow-up, and partner with Sales to convert conversations into opportunities.
  • Plan and execute dinners, conferences, coffee meetings, booths, speaking engagements, and other field-marketing programs.
  • Manage event logistics, invitations, hosting, attendee recruitment, and post-event follow-up.
  • Develop enterprise case studies, secure customer logo permissions, and curate customer stories with Sales and delivery teams.
  • Partner with the Head of Marketing on positioning, messaging, and campaign assets.
  • Maintain clear account records and coordinate programs across sibling brands and business units.
  • Use program budgets, leadership access, technical experts, and agency resources to execute campaigns.

Requirements

  • 5+ years of GTM experience in high-ACV B2B SaaS.
  • Demonstrated success owning outbound targeting, messaging, execution, iteration, pipeline, and revenue generation.
  • Demonstrated success planning and executing enterprise dinners, conferences, or similar field-marketing events.
  • Experience with long sales cycles, multiple stakeholders, and complex enterprise buying committees.
  • Strong writing and communication skills with credibility among marketing and analytics leaders.
  • Ability to connect technical capabilities to business needs.
  • Independent execution skills and strong partnership with Sales.
  • Willingness to travel regularly for events.
  • Remote availability, preferably in the EST time zone.
  • Experience in marketing measurement, martech, adtech, or data products is preferred but not required.

Benefits

  • Meaningful variable compensation tied to program execution and success criteria.
  • Remote role with EST time zone preference.
  • Budget and access to Recast leadership and technical experts.
  • Support from sales, delivery, and agency resources.

Interested in this position?

Apply directly on the company website

Apply Now

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