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HubSpot Marketing Operations Specialist

6 hours, 29 minutes ago
Pakistan, South Africa
Full-time
Mid Level
Email Marketing Manager
Marketing and Growth
CRM HubSpot
Apply Now
Prime System Solutions

Prime System Solutions

Prime System Solutions delivers tailored IT Solutions and Support to help businesses grow, streamline operations, and scale with confidence across industries.

Internet Software & Services
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Description

  • Own day-to-day marketing operations in HubSpot, including campaign workflows, lead routing, segmentation, and reporting.
  • Configure, integrate, and optimize HubSpot to support demand generation and account-based engagement.
  • Manage lead scoring, account scoring, lifecycle stages, source tracking, attribution, campaign taxonomy, and funnel definitions.
  • Maintain data hygiene, field governance, list management, and process documentation across HubSpot and connected systems.
  • Partner with Sales Operations and Revenue Operations to ensure clean handoffs between marketing, BDR/SDR, sales, and account management teams.
  • Help build and manage an intent-data-led marketing motion using HubSpot, ZoomInfo, and other data sources.
  • Identify high-fit, high-intent accounts and support targeted campaigns across priority segments, verticals, and account lists.
  • Work with demand generation and sales teams to turn intent signals into outreach motions and pipeline opportunities.
  • Build dashboards and recurring reports across the full marketing funnel, including MQLs, MQAs, SAAs, SQAs, SQOs, pipeline, revenue, CAC, conversion rates, and campaign ROI.
  • Support weekly and monthly GTM reporting and use data to improve strategy, budget allocation, audience targeting, and campaign prioritization.

Requirements

  • 3–5 years of hands-on HubSpot administration and management experience.
  • Demonstrated expertise configuring and optimizing HubSpot workflows, lead scoring, lifecycle stages, campaign taxonomy, attribution, and reporting/dashboards.
  • 3–5 years of professional experience in marketing operations, revenue operations, or demand generation operations.
  • Proven experience working with CRM systems and managing marketing-to-sales handoffs.
  • Strong understanding of lead management, lifecycle stages, attribution, campaign reporting, and funnel analytics.
  • Ability to build dashboards, reports, and executive-ready performance summaries.
  • Eligible to work in Pakistan.
  • Working knowledge of ZoomInfo or similar intent-data or firmographic data platforms (preferred).
  • Experience working cross-functionally with marketing, sales, revenue operations, and executive leadership (preferred).
  • Familiarity with account-based marketing programs and intent-data platforms, plus exposure to lead routing, SLA design, and marketing-to-sales handoff processes (preferred).

Interested in this position?

Apply directly on the company website

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