Paid Social Senior Performance Analyst

1 hour, 13 minutes ago
Full-time
Mid Level
Data Science and Analytics
Power Digital Marketing

Power Digital Marketing

Power Digital Marketing is a full-service digital marketing agency that specializes in creating innovative, data-driven marketing strategies to enhance brand presence and drive measurable growth across various service sectors.

Media
251-1K
Founded 2012

Description

  • Lead paid social strategy and performance marketing efforts across designated marquee accounts.
  • Serve as the primary point of contact and escalation for key paid social accounts.
  • Drive strategic iteration to overcome roadblocks and capitalize on opportunities that improve performance.
  • Use advanced knowledge of attribution, incrementality, contribution analysis, and measurement to optimize client results.
  • Apply cross-channel strategy to ensure paid social contributes to broader business outcomes.
  • Mentor, coach, and train team members to elevate paid social expertise and execution.
  • Organize training sessions on paid social platforms, tools, and industry best practices.
  • Partner with business development on new business audits and pitches.
  • Stay current on paid social trends, algorithm updates, and emerging technologies.
  • Lead research initiatives and integrate innovative findings into team strategy.
  • Use AI technologies to improve and optimize business processes.
  • Leverage Power Digital’s Nova ecosystem within the department.

Requirements

  • Legally authorized to work in the U.S. without visa sponsorship.
  • 3+ years of experience in performance media buying, ideally at a digital or media agency.
  • 1.5+ years of experience in performance media buying on Meta.
  • 2+ years of e-commerce experience.
  • Mentorship experience preferred.
  • Strong Excel and data analysis skills.
  • Experience with Google Analytics, Shopify, and other technical platforms.
  • Ability to manage multiple tasks in a fast-paced environment under tight deadlines.
  • Excellent communication skills and the ability to ask clarifying questions.
  • Strong enthusiasm, passion, creativity, and commitment to paid social and client work.
  • Entrepreneurial spirit with a passion for knowledge and personal growth.
  • Advanced spoken and written English proficiency required.

Interested in this position?

Apply directly on the company website

Apply Now

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