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Paid Social Senior Media Manager, Healthcare

1 day, 19 hours ago
Colombia
Full-time
Senior
Paid Media Specialist
Marketing and Growth
Content Marketing Email Marketing Facebook Ads Google Ads LinkedIn Ads SEO Social Media Marketing TikTok
Apply Now
Power Digital Marketing

Power Digital Marketing

Power Digital Marketing is a full-service digital marketing agency that specializes in creating innovative, data-driven marketing strategies to enhance brand presence and drive measurable growth across various service sectors.

Media
251-1K
Founded 2012
View All Jobs 128

Description

  • Manage designated paid media accounts end to end and own day-to-day account performance.
  • Meet pacing and KPI requirements for assigned accounts.
  • Partner with Account Managers, the Media Supervisor, and the Associate Media Director to define client goals, priorities, and efficiency requirements.
  • Serve as the primary internal and external point of contact for owned accounts.
  • Generate reporting, write insights, and communicate performance recommendations to clients.
  • Maintain accounts through optimizations, structural updates, bidding changes, conversion updates, and copy revisions.
  • Develop and adjust campaign strategies to support client business goals and internal objectives.
  • Design, deploy, and evaluate monthly and quarterly tests across structure, targeting, creative, messaging, and conversion.
  • Continuously improve full-funnel account structures through testing and verification.
  • Collaborate with creative teams to develop new assets, messaging, and design concepts that improve performance.

Requirements

  • 4-5+ years of experience, primarily in Paid Social.
  • Experience across multiple paid social channels, paid search, or programmatic is ideal.
  • Strong platform expertise in Meta Ads; LinkedIn, TikTok, or Reddit Ads are preferred.
  • Additional familiarity with Google Ads, Bing, and DSP platforms is suggested.
  • Experience managing paid media budgets above $100K per month.
  • Experience driving paid media strategy and testing.
  • Ability to communicate with clients confidently and persuade effectively.
  • Strong reporting, insights, and optimization experience tied to client business goals.
  • Experience owning projects from strategy briefs and recommendations through campaign deployment and reporting.
  • Excellent communication, problem-solving, and interpersonal skills.
  • Proficiency in Microsoft Office Suite and Google Workspace.
  • Ability to work with both internal team members and clients.
  • Ability to multitask and prioritize effectively.
  • Advanced spoken and written English proficiency is required.

Benefits

  • The role is based at Power Digital, a people-first firm that values diversity, autonomy, integrity, and grit.
  • Opportunity to work for a full-service growth marketing firm serving leading and emerging brands worldwide.
  • Exposure to proprietary technology, nova, and data-driven marketing and M&A diligence work.
  • Collaborative environment with consultative marketers, creatives, analysts, and technologists.
  • Equal Opportunity Employer commitment with an emphasis on inclusion and diverse backgrounds.
  • No application, processing, or training fees at any stage of the hiring process.

Interested in this position?

Apply directly on the company website

Apply Now

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