Pine Services Group

Pine Services Group supports top software partners and ISVs internationally by preserving their legacy and accelerating sustainable growth.

Internet Software & Services

Information Technology

12 open positions

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Senior Demand Generation Marketing Manager

3 hours, 24 minutes ago

United States

Full-time

Mid Level

Lead Generation Specialist

Sales and Business Development

Content Marketing CRM ERP HubSpot Salesforce

Apply Now

Pine Services Group

Pine Services Group supports top software partners and ISVs internationally by preserving their legacy and accelerating sustainable growth.

Internet Software & Services

View All Jobs 12

Description

Develop and execute demand generation campaigns to create top-of-funnel leads and drive pipeline growth.
Support and optimize lead nurturing strategies across the sales funnel.
Partner closely with the VP of Sales and sales team to align marketing efforts with revenue goals.
Implement and manage account-based marketing initiatives targeting high-value prospects.
Manage website updates and CMS optimization.
Create and oversee content development, including case studies, blog posts, webinars, events, and sales enablement materials.
Manage and optimize CRM and marketing automation platforms.
Use ABM tools to identify and engage target accounts.
Track, measure, and report on campaign performance and marketing impact on pipeline.
Build dashboards and performance reports and make data-driven optimizations to improve ROI.

Requirements

3–6 years of B2B marketing experience.
Proven experience generating top-of-funnel leads and driving pipeline growth.
Experience collaborating closely with a sales team and supporting the sales funnel.
Strong project management skills and ability to manage multiple initiatives simultaneously.
Data-driven mindset with ability to analyze performance metrics and optimize campaigns.
Experience with CRM and/or marketing automation platforms, with Salesforce or HubSpot preferred.
Experience with account-based marketing strategies and tools, with Apollo preferred.
Experience managing website content and CMS platforms.
Experience developing case studies, webinars, and event marketing campaigns.
ERP industry knowledge or exposure to Sage and/or Acumatica.
Highly organized and detail-oriented.
Strategic thinker with strong execution skills.
Collaborative team player with strong communication skills.
Comfortable working in a fast-paced, growth-oriented environment.

Benefits

Salary range of $110,000–$120,000 per year.
Bonus potential.
Remote work option, with Orlando, FL also listed as a location.
Full-time position.

Interested in this position?

Apply directly on the company website

Apply Now

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