Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023

Description

  • Develop and execute platform-specific social media strategies aligned with marketing and business goals.
  • Build content calendars, identify trends, and continuously refine strategy based on performance.
  • Write, edit, repurpose, schedule, and publish platform-native content across LinkedIn, Instagram, TikTok, Facebook, X, and YouTube.
  • Collaborate with designers, video editors, marketing, PR, customer support, and leadership on campaigns and brand messaging.
  • Monitor and respond to comments, DMs, mentions, tags, and audience conversations.
  • Support product launches, events, promotions, partnerships, influencer collaborations, and UGC campaigns.
  • Track engagement, reach, traffic, leads, conversions, and other performance metrics using analytics tools.
  • Prepare weekly and monthly reports, conduct A/B tests, and recommend data-driven improvements.
  • Escalate customer service and reputation concerns when appropriate.

Requirements

  • 2+ years of professional social media management experience.
  • Hands-on experience managing multiple platforms, including LinkedIn, Instagram, TikTok, Facebook, X, and YouTube.
  • Strong writing, editing, storytelling, and social copywriting skills.
  • Experience creating and maintaining content calendars.
  • Experience with Hootsuite, Sprout Social, Buffer, HubSpot, or similar scheduling and analytics tools.
  • Familiarity with Canva and Adobe Creative Suite or comparable design tools.
  • Strong understanding of engagement, audience growth, content optimization, and platform analytics.
  • Strong written and verbal English communication skills.
  • Ability to work independently during U.S. client business hours.
  • Proactive, organized, adaptable, and comfortable managing multiple channels; SaaS, e-commerce, agency, influencer marketing, UGC, paid social, crisis management, short-form video, or organic lead-generation experience preferred.

Benefits

  • Fully remote, full-time work environment.
  • U.S. business-hour schedule with location flexibility; LATAM, Pakistan, Philippines, and South Africa preferred.
  • Full ownership of social media execution and growth across major platforms.
  • Creative freedom supported by performance data.
  • Direct collaboration with marketing and leadership.
  • Growth opportunities toward Senior Social Media Manager, Content Marketing Manager, Social Media Lead, Head of Social, or Brand & Community Lead.

Interested in this position?

Apply directly on the company website

Apply Now

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