Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023

Description

  • Create and optimize SEO-driven content, website pages, landing pages, lead magnets, and other conversion-focused marketing assets.
  • Develop inbound marketing systems that move prospects from discovery to engagement, lead, opportunity, and pipeline.
  • Plan and execute SEO, content marketing, social distribution, website, and lead generation strategies across the full customer journey.
  • Research target audiences, search intent, competitors, keywords, trends, and customer pain points to find content opportunities.
  • Identify content gaps, high-intent topics, and inbound growth opportunities to support traffic and pipeline generation.
  • Write and optimize blog posts, landing page copy, CTAs, thank-you pages, nurture copy, and follow-up messaging.
  • Monitor performance using GSC, GA4, SEMrush, Ahrefs, and other analytics tools.
  • Analyze content, funnel, and distribution performance to improve traffic, engagement, conversions, and lead quality.
  • Collaborate with marketing and design teams to improve conversion rates across the funnel.
  • Stay current on SEO, AI-assisted search, and changing content discovery behavior.

Requirements

  • Proven experience in inbound marketing, content marketing, SEO content writing, and organic lead generation.
  • Strong understanding of SEO, search intent, keyword research, inbound funnels, and content distribution.
  • Ability to create high-quality SEO-optimized and conversion-focused content.
  • Experience with Google Search Console, Google Analytics 4 (GA4), SEMrush, and Ahrefs or similar SEO platforms.
  • Excellent written English, copywriting, and storytelling skills.
  • Ability to analyze content performance and identify optimization opportunities.
  • Understanding of how AI is changing search behavior, SEO, and content discovery.
  • Portfolio demonstrating SEO content, inbound campaigns, and lead generation work.
  • Ability to work remotely during U.S. business hours.
  • Agency experience, experience scaling organic/inbound lead generation, and familiarity with HubSpot, Webflow, or CMS platforms are preferred.

Benefits

  • Full-time remote role with U.S. business hours.
  • Opportunity to own inbound marketing and organic growth initiatives.
  • High autonomy over content and growth execution.
  • Direct impact on lead generation, pipeline, and revenue.
  • Exposure to AI-driven search and evolving SEO strategies.
  • Clear growth opportunities into senior marketing and content leadership roles.

Interested in this position?

Apply directly on the company website

Apply Now

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