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Product Manager, Ad Tech DOOH direct & programmatic

2 weeks, 5 days ago
United States
Full-time
Mid Level
Product Manager
Product Management
Agile HIPAA JIRA Looker Salesforce Snowflake SQL
Apply Now
PatientPoint

PatientPoint

PatientPoint is a trusted patient engagement platform delivering tailored health information to enhance education, engagement, and patient experiences. Their innovative solutions impact millions of patient visits annually, improving doctor-patient inte...

IT Services
251-1K
Founded 1987
$140M raised
View All Jobs 9

Description

  • Own and prioritize sprint execution, including writing user stories, grooming backlogs, managing trade-offs, and QA’ing deliveries.
  • Translate product vision into detailed execution plans and support roadmap delivery.
  • Collaborate with engineering, analytics, and campaign operations teams to build secure, scalable ad experiences.
  • Support integrations with SSPs, DSPs, ad servers, creative delivery platforms, and patient engagement platforms.
  • Serve as the primary liaison for digital advertising product initiatives and align cross-functional stakeholders across commercial, sales, content, compliance, and technical teams.
  • Define and monitor success metrics for ad performance and use analytics to improve effectiveness, relevance, and user engagement.
  • Drive post-launch feedback loops and product iteration.
  • Contribute to platform documentation, process design, and product enablement materials.
  • Stay current on industry trends, emerging technologies, and best practices in healthcare ad tech.

Requirements

  • 3+ years of product management experience, ideally in Ad Tech, digital media platforms, or health tech.
  • Deep understanding of publisher-side digital advertising systems, including Google Ad Manager, DV360, Kevel, VAST/VPAID, SSPs/DSPs, and IAB guidelines.
  • Experience integrating data and business systems such as Snowflake and Salesforce with ad server platforms.
  • Strong technical writing skills with the ability to create detailed, actionable product requirements and documentation.
  • Demonstrated ability to collaborate cross-functionally while balancing technical and business considerations.
  • Experience working with patient- or healthcare-related platforms, with understanding of privacy, consent, HIPAA, and PHI.
  • Understanding of healthcare marketing compliance, including pharmaceutical advertising regulations.
  • Previous ownership of revenue-generating products, including budgeting, forecasting, and financial analysis.
  • Proficiency with analytics and management tools such as Salesforce, JIRA, Looker, and SQL.
  • Bachelor’s degree in Computer Science or a related field, or equivalent practical experience.
  • Ability to drive clarity in a fast-moving, high-ambiguity environment.
  • High technical fluency and comfort working with engineers, vendors, and business stakeholders.
  • Exceptional communication skills and ability to lead and collaborate across cross-functional teams.
  • A builder’s mindset with commitment to scalable infrastructure.
  • Outcome-driven approach with focus on measurable results.

Benefits

  • Base salary range of $90,000 to $161,000.
  • Competitive compensation aligned to skills, qualifications, location, and experience.
  • Flexible time off to recharge.
  • Hybrid work options.
  • Mental and emotional wellness resources.
  • 401(k) plan.
  • Comprehensive modernized benefits and cultural perks for full-time teammates.

Interested in this position?

Apply directly on the company website

Apply Now

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