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Director of Growth Marketing

1 month ago
United States
Full-time
Executive
Growth Marketing Manager
Sales and Business Development
Asana Content Marketing Copywriting CRM Email Marketing Salesforce Social Media Marketing
Apply Now
Ottimate

Ottimate

Ottimate, formerly known as Plate IQ, offers AP Automation AI Software that revolutionizes the invoice lifecycle with detailed GL mapping and deep learning AI. Their solutions cover End to End AP Automation, Invoice Automation, Payment Automation, and ...

IT Services
$164M raised
View All Jobs 4

Description

  • Lead execution of the ABM strategy across multichannel campaigns including email, display, content, events, and social media.
  • Measure, analyze, and optimize ABM campaign performance to maximize ROI and pipeline impact.
  • Define, segment, and prioritize high-potential accounts using data and insights, and collaborate with sales and product to identify target accounts and personas.
  • Drive brand awareness initiatives within the ideal customer profile via organic social, events, and content syndication.
  • Provide sales enablement by delivering real-time campaign and web activity insights on warm accounts and optimizing lead hand-off processes.
  • Own Ottimate’s presence at physical and virtual events to maximize engagement with partners, prospects, and customers.
  • Establish KPIs for ABM and holistic marketing performance and deliver regular reporting on account engagement, pipeline velocity, sales cycle, and revenue impact.
  • Leverage and manage the marketing technology stack (e.g., Marketo, Salesforce, Drift, 6Sense) to personalize campaigns, track account engagement, and streamline processes.
  • Lead, develop, and mentor a team of data-driven marketing professionals and foster a culture of experimentation and continuous improvement.
  • Execute hands-on marketing activities as needed, including writing copy, running webinars, attending events, and closing project tasks.

Requirements

  • 10+ years of experience in marketing or related roles.
  • Willingness to travel as required for events and in-person engagements.
  • Proven track record of scaling performance marketing in high-growth businesses or startups.
  • Demonstrated ability to translate strategic goals into measurable financial targets and to manage teams against those metrics.
  • Deep fluency in martech and experience integrating complex, multi-platform systems (e.g., Marketo, Salesforce, Drift, 6Sense).
  • B2B SaaS experience, preferably within a high-growth startup environment.
  • Innovative thinker with a history of driving new initiatives and continuously improving marketing performance.

Benefits

  • Base salary $180,000–$200,000 per year plus annual bonus.
  • Equity and performance-based incentives as part of total compensation.
  • Comprehensive benefits package including healthcare and 401(k).
  • Flexible PTO and a collaborative, remote-first work culture focused on innovation and impact.
  • Opportunity to influence a high-volume payments business (processing $30B+ annually) and help shape engineering and product direction.

Interested in this position?

Apply directly on the company website

Apply Now

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