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Content Growth Lead

3 hours, 8 minutes ago
Spain, Italy, Portugal
Full-time
Lead
Content Marketing Manager
Technical Writing and Documentation
Content Marketing HTML SEO
Apply Now
OnTheGoSystems

OnTheGoSystems

OnTheGoSystems is a remote team of tech enthusiasts, innovators, creatives, and engineers dedicated to building cutting-edge translation tools that empower businesses of all sizes to expand globally. Their flagship product, WPML (WordPress Multilingual...

Internet Software & Services
51-250
Founded 2007
View All Jobs 18

Description

  • Plan and own the full content funnel from traffic acquisition through conversion to sustained business results.
  • Create, publish, measure, and improve content across landing pages, product pages, articles, tutorials, comparison pages, and email campaigns.
  • Source content from product, development, support, and customer-facing teams and turn internal expertise into content.
  • Use SEO, GEO, analytics, AI-search visibility, customer research, and business metrics to guide content decisions.
  • Identify performance bottlenecks, run experiments, and continuously improve content outcomes.
  • Build repeatable systems for content production, optimization, measurement, and iteration.
  • Take ownership of business results generated by content, not just content output.
  • Design and operate AI-native content workflows, including agents, validation steps, and multi-step research and production pipelines.
  • Work with the technical content stack, including HTML semantics, structured data, GEO, and AI-search visibility.
  • Collaborate closely with developers to diagnose and improve how content is read, interpreted, and cited by LLMs.

Requirements

  • Experience in a product IT company with demonstrated measurable business impact from content.
  • Proven ownership of content performance, not just content creation.
  • Extensive hands-on experience with SEO, GEO, analytics, experimentation, and content optimization.
  • Ability to show specific examples of content influencing traffic, conversions, adoption, retention, or revenue.
  • Active daily use of advanced AI workflows and ability to explain how they operate.
  • Experience with advanced AI workflows such as Claude skills, MCP integrations, Claude Code, evaluation loops, and multi-step research and content production pipelines.
  • Comfort building systems, testing ideas, and improving processes without waiting for perfect structure.
  • Strong sense of ownership, accountability, and focus on business outcomes.
  • Technical familiarity with HTML semantics, structured data, GEO, and AI-search visibility.
  • Comfort working closely with developers without needing to be a software engineer.

Benefits

  • Profit-sharing in a profitable, self-funded company that has been growing since 2007.
  • Opportunity to work on WPML, which powers more than 1.5 million websites worldwide.
  • Direct influence on product growth, adoption, and positioning.
  • Real ownership and freedom to shape how content operates.
  • Fully remote work environment.
  • Opportunity to work with experienced product, engineering, and marketing teammates.
  • Chance to help define modern AI-assisted content operations inside a real product company.

Interested in this position?

Apply directly on the company website

Apply Now

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