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Director, Pharma Media

2 hours, 9 minutes ago
United States
Full-time
Executive
Paid Media Specialist
Sales and Business Development
SEO
Apply Now
MERGE

MERGE

MERGE specializes in providing innovative marketing and technology solutions that leverage storytelling and human insights to create emotionally engaging customer experiences across various industries.

Media
251-1K
Founded 2004
View All Jobs 2

Description

  • Own day-to-day media strategy development and client relationships for pharmaceutical accounts, with emphasis on HCP and integrated HCP/DTC programs.
  • Translate client objectives into audience strategies, channel recommendations, activation priorities, and optimization plans.
  • Collaborate with Applied Intelligence, Discoverability, Programmatic, and Social teams to deliver integrated media solutions.
  • Monitor campaign performance and guide teams in applying data-driven optimizations aligned with client objectives.
  • Identify organic growth opportunities and support new business pitches by introducing clients to MERGE offerings.
  • Mentor junior team members and stay current on pharmaceutical marketing, HCP behavior, AI, privacy, and emerging channels.
  • Communicate complex media and measurement concepts as clear, actionable recommendations.
  • Connect audience, channel, performance, and data insights to improve the strategic quality and effectiveness of pharma media programs.

Requirements

  • 7+ years of media experience, including significant pharmaceutical marketing and HCP strategy experience.
  • Meaningful experience developing integrated HCP and DTC programs.
  • Oncology experience is highly preferred.
  • Practical understanding of patient-level data, marketing mix modeling, attribution, and experimentation.
  • Ability to interpret data findings and apply them to strategic media decisions without building data models.
  • Ability to manage multiple workstreams and adapt to changing channels, search landscapes, AI, and industry developments.
  • Strong collaboration skills with analytics, measurement, and channel specialists.
  • Excellent communication skills for presenting complex concepts to clients and internal partners.
  • Hands-on experience in programmatic, paid search, SEO/GEO, or paid social is preferred.
  • U.S. work authorization without current or future visa sponsorship requirements.

Benefits

  • Salary range of $111,800–$134,150.
  • Medical, dental, and vision insurance.
  • Life and disability insurance, including employer-paid coverage.
  • 401(k) plan.
  • Lifestyle Spending Account.
  • Flexible time off and holidays.
  • Remote work within the United States or work from any MERGE office location.

Interested in this position?

Apply directly on the company website

Apply Now

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