Social Media Manager

4 hours, 17 minutes ago
Full-time
Mid Level
Marketing and Growth
Mendix

Mendix

Mendix is the leading enterprise low code application development platform, empowering businesses to innovate and create modern applications quickly and securely.

Internet Software & Services
1K-5K
Founded 2005
$34M raised

Description

  • Own and manage the company’s social media presence across LinkedIn, X, YouTube, and emerging platforms, including launching new profiles for the AI offering.
  • Develop and execute an editorial calendar aligned to product launches, campaigns, events, and always-on brand and product storytelling.
  • Create and curate social content across short-form video, carousels, thought leadership posts, polls, live sessions, and platform-native formats.
  • Partner with product marketing, demand generation, content marketing, PR, and corporate events teams to translate company messaging into social narratives.
  • Align paid social channels with organic social efforts in collaboration with relevant internal teams.
  • Manage executive social presence, including ghostwriting, post scheduling, and engagement support for leadership.
  • Build and maintain community management practices by responding to comments, DMs, mentions, and brand conversations in a timely, on-brand way.
  • Identify trending topics, industry conversations, and cultural moments to participate in relevant discussions authentically.
  • Develop social-first content such as use case spotlights, customer success stories, product teasers, and event coverage.
  • Support product launches with teaser campaigns, launch-day content, and post-launch community conversations.
  • Repurpose blog posts, webinars, event recordings, and other assets into platform-native social content.
  • Track, analyze, and report on social performance metrics and provide insights and recommendations to marketing leadership.

Requirements

  • 4+ years of social media management experience, including at least 2 years in a B2B technology company.
  • Proven success growing and engaging audiences on LinkedIn, X, and YouTube, with experience launching profiles on new or emerging platforms.
  • Exceptional writing skills with the ability to make enterprise software sound exciting, human, and worth sharing.
  • Strong understanding of platform algorithms, content formats, and best practices across major social networks.
  • Ability to translate complex technical concepts such as agentic AI, machine learning, enterprise automation, and knowledge graphs into accessible social content.
  • Experience creating social content for AI products or services and building credibility with technical and business audiences.
  • Experience managing executive social media programs and ghostwriting for senior leaders.
  • Hands-on experience with social media management tools such as Sprinklr and social listening platforms.
  • Data-driven mindset with the ability to turn analytics into actionable content strategy.
  • Background in data engineering, software development, or another technical field, or deep social experience covering this space.
  • Experience marketing to both technical audiences and business stakeholders.
  • Portfolio of social campaigns that delivered measurable business outcomes such as pipeline, product signups, or community growth.
  • Familiarity with Salesforce and Marketo, or similar tools, for tracking social contribution to pipeline.
  • Comfort using AI tools to accelerate content production, ideation, and scheduling workflows.
  • Experience with video production and editing for short-form social content such as Reels, Shorts, or TikTok-style formats.

Interested in this position?

Apply directly on the company website

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